The national newspaper ABCs are out for January, the figures show that the Sunday Telegraph has had the biggest year-on-year increase with a rise of 218,073 giving a percentage change of 32.12%, this was followed by the Daily Telegraph which had an increase of 8.45%.The newspaper which has fallen the most is the Sun which… Continue reading National Newspaper January 1997 ABCs
The ITC has appointed 5 new members to its Advertising Advisory Committee. The new members are:Stephen Carter, managing director of J Walter Thompson; he will be representing the Institute of Practitioners in Advertising, IPA.Stewart Butterfield, sales and marketing director of Channel 4, has been appointed in his capacity as chairman of the Broadcast Advertising Clearance… Continue reading ITC Appoints New Members
Figures just out from the Radio Advertising Bureau show that commercial radio’s share of display advertising revenue continues to soar. It reached 4.9% for July to September 1996. This is the highest share ever recorded by the medium. The previous record share in one quarter stood at 4.7%; this was achieved in July to September… Continue reading Commercial Radio Achieves Record Share Of Ad Revenue
1996 was another year of steady growth for the number of homes that could receive Cable and Satellite. The ITC’s October analysis of the Cable industry showed that the number of homes passed has grown by 2 million over the last year from 6.18 million to 8.22 million though the penetration rate grew by only… Continue reading Cable And Satellite Round-Up 1996
Total hours listened to radio in the London region has fallen for the majority of the commercial radio stations. For the second Rajar quarter in a row, Sunrise radio has recorded the biggest fall, down by 43.87% in comparison to Rajar Quarter 4 1995. The total hours listened to Sunrise Radio are 4.18 million for… Continue reading Q4 Rajar Figures: London Stations
Future Publishing has launched an innovative training programme for budding journalists. The training initiative, nick-named the Brat Pack, has been developed to ensure that new recruits gain insight and experience into the magazine industry by working across the company’s broad range of magazine titles.Future has already taken on 11 people for the scheme, they have… Continue reading Future Opportunities For New Recruits
According to press reports Channel 4 is considering converting the station into a charitable trust to prevent privatisation. Informal talks have apparently been initiated by a group of non-executive directors who would then lobby the ITC for support.The move follows Michael Grade’s departure last week as chief executive. Mr Grade was the leading opponent of… Continue reading C4 ‘Seeking Charitable Status’
The London Chamber of Commerce and Industry has published the findings of a survey into the newspaper reading habits of London’s business leaders.The London Business Leader Panel, set up by the London Chamber of Commerce, found that the Times was the most popular newspaper among London business directors and senior business partners. 27% of people… Continue reading Business Leaders Reading Habits
Reed Elsevier the Anglo-Dutch communications group has sold some of the most famous names in publishing. William Heinemann, Secker & Warburg and Methuen have been sold by Reed to Random House of New York. Random House bought the imprints for around $20 million.Reed is selling off its consumer business to concentrate on professional publishing. Reed… Continue reading Reed Sells Titles
AMRA Ltd, the regional newspaper sales house, has won its first Irish newspaper account. The Irish Sunday Tribune has a 63% ABC1 readership, including 30% pure AB’s.Penny Lee, director of AMRA said: “We are confident that the paper offers untapped potential for a wide range of display and recruitment advertisers. A key area will be… Continue reading AMRA Wins Irish Press Account
