Saatchi & Saatchi has announced the appointment of John Fitzgerald as President and Chief Operating Officer, responsible for worldwide operations. John Fitzgerald joins from McCann-Erickson, where he was Chairman and CEO of McCann-Erickson Japan.Fitzgerald will be responsible for new business, finance and profitability, reporting to Ed Wax, Chairman. Bob Seelert, recently appointed Chief Executive of… Continue reading Saatchi & Saatchi Appoint New Chief
CIA MediaLab’s latest Sensor study indicates that Britain’s adults would still like to see more documentaries and films on TV in 1996. When asked which types of programmes they would like to see more of, documentaries (58%) and films (52%) were the top choices.Older viewers are more keen than average on documentaries; sixty-five per cent… Continue reading Viewers Call For More Documentaries And Films For 1996
According to the second wave of the TGI New Media Monitor, awareness of the Internet is increasing steadily, with 68% of the population having heard of it. This rises to 88% amongst ABs, and represents an increase of 13% in awareness compared to research conducted in September 1995.However, understanding of the Internet is still limited;… Continue reading Understanding Of Internet Is Limited
http://www.the-times.co.uk/The Times is the first of Rupert Murdoch’s News International titles to go on the Internet. The site launched on 1 January, and will be followed on Sunday 7 January by the Sunday Times.The Times has gone one step further than most press-related Internet sites in that the whole paper is on the net every… Continue reading The Times Launches Web Site
The Radio Authority has announced a positive reaction to the Government’s new proposals regarding Independent Radio in its new Broadcasting Bill. Many of the points recommended by the Authority have been included, including the intention to maintain the regulatory framework for commercial radio.Also welcomed is the fact that the Bill provides a strong framework for… Continue reading Radio Authority Reaction On Publication Of Broadcasting Bill
The Radio Authority has agreed to amend Premier Radio’s Promise of Performance after a request from the station. This is the part of the Radio Authority license which describes the character of service a station has to provide.Premier Radio will now be allowed to broadcast an increased amount of music, with a speech/music ratio of… Continue reading Radio Authority Agrees To Programming Changes At Premier
Carlton Television and Granada Television, who both had to dispose of shares in ITN by 31 December 1995 have solved the problem by “parking” the shares in two new companies.Under the Broadcasting Act of 1990, no ITV company can hold more than 20% share of ITN; however, Carlton and Granada both owned 36% following their… Continue reading ITN Shareholding Maintained By Carlton And Granada
The ITC has expressed concern over changes to regional programming proposed by Yorkshire and Tyne Tees Television. These changes will result in increased amounts of regional programmes in peak-time, but the ITC doubts whether the new programmes will improve services, with two major concerns.The first is an increase in co-productions and the second is the… Continue reading ITC Doubtful Over YTTV Programme Changes
Today’s Independent carries predictions for 1996 from the media industry. Among those from the television world, Michael Grade, chief executive of C4 predicts legislation to provide for the abolition of the Funding Formula, and “lots of great British films because of C4 investment”. Will Wyatt, managing director of BBC TV predicts more homes will switch… Continue reading 1996 Media Predictions
Nestle has signed a sponsorship deal with ITV for its new Hippo Yogofrais brand. Nestle will sponsor ITV’s new pre-school children’s programme – Potamus Park. The twenty-five programmes in the series, which begin broadcasting on 3 January 1996, are 10 minutes long and will be broadcast on Wednesdays at 3.30pm. The programme is made for… Continue reading Nestle In Network Sponsorship Deal
