The battle for sports coverage continues with the announcement that Formula One motor racing coverage is to change from the BBC to ITV from 1997. The new deal with ITV, worth £60 million, gives ITV rights for five years.ITV will broadcast all sixteen races in the FIA Formula One World Championship live on Sundays, with… Continue reading ITV Wins Formula One From BBC
Pearson yesterday warned that earnings per share for this year would be “modestly below the current range of outside estimates.” Whilst pre-tax profits for 1995 will exceed those of any prior year, the statement says, this is due largely to the non-operating profit on the sale of Pearson’s direct stake of 9.75% in BSkyB in… Continue reading Pearson Announced Board Changes And Earnings Warnings
Channel 4’s Soap weekend (2-3rd December) has helped the channel to gain a 0.5% share of viewing. The most popular of the programmes featured during the weekend was The Real Coronation Street which attracted 3.31million viewers. The soaps that gained most attention were a classic episode of Coronation Street from the Sixties shown on the… Continue reading C4 Successful Soap Weekend – Viewing Summary
The battle over Channel 4’s funding formula, which was stepped up yesterday following ITV’s statement supporting the formula, has continued today with C4 taking full page ads in the national press.“This year,” reads the ad, “C4 will have to subsidise ITV by £75 million. It means nearly a quarter of our annual programming budget goes… Continue reading Channel4/ITV Battle Continues
Granada has confirmed today it is to form a new joint venture company (Granada Sky Broadcasting Limited) which will launch eight channels in 1996 as part of the Sky Multi-Channels package.In what will be a direct rival to UK Gold, Granada Gold Plus will offer classic programmes from the programming libraries from both Granada and… Continue reading Granada Joint Venture With BSkyB
According to the latest CIA Sensor survey more people are looking forward to Victor Meldrew in One Foot in the Grave than the Queen’s speech.The top 12 most looked forward to Christmas programmes are split fairly evenly between BBC1 and ITV, although BBC1 takes the top 2 positions.When split by age, younger viewers (15-24 year… Continue reading I Don’t Believe It – Victor Meldrew More Popular Than Queen
Latest figures from GfK Marketing Services show that satellite dish ownership grew to 3.24 milliion in October, up by 51,000 for the month. This is the largest monthly increase this year. The figures suggest that the increased activity in September following the summer lull, has continued into October. Satellite dish ownership grew by 50,000 in… Continue reading Satellite Dish Ownership Up By 51,000 In October
HelpAd, the new fundraising scheme launched in July by the International Red Cross has announced the creation of “a new advertising medium.” Brands will be able to advertise on the packaging of complementary products, such as breakfast cereal on milk cartons and cold remedies on tissues. Proceeds will go directly to the International Red Cross.More… Continue reading New Cross Brand Advertising Medium
The IPA has announced 12 of their members who have been awarded IPA Fellowships in recognition of their work for the advertising industry: Joan Arnott – Ammirati & Puris/Lintas Marilyn Baxter – Saatchi & Saatchi Advertising Ltd James Best – BMP DDB Needham Archie Cumming – The Morgan Partnership Nigel Foster – J Walter Thompson… Continue reading IPA Elects New Fellows
ITV has today published a report detailing its position on the Channel 4 funding formula. The row over the funding formula has been as loud as ever lately, with the ITC last week confirming press reports that it would like to see the formula changed after its official review in 1997. (Newsline 07/12). The ITC… Continue reading ITV Fights Back Over C4 Funding Formula
