Last night’s heated debate on the accuracies of the NRS figures resulted in no real answer to the questions raised. After the award winning paper from Neil Shepard Smith, the NRS made a spirited response. The overall feeling from the floor was one of confusion. There were calls for the NRS to accept it has… Continue reading Average Issue Readership – There Is Something Wrong
UK Cinemas in 1993 had their best year for admissions for 15 years; this increase is attributable to big blockbusters such as Jurassic Park, Aladdin, The Bodyguard and The Fugitive.Initial results from the new CAVIAR survey show that these new admissions come not just from existing cinemagoers increasing their frequency but also from new and… Continue reading Cinema Attendances At Highest Level Since Star Wars
IPC has released the first of its ABC figures for July to December 1993. The first batch includes the TV weeklies with What’s on TV increasing its circulation to over 1.5m and TV Times falling to just above the 1m mark. TOTALS UK & EIRE JL-D92 JL-D93 %CH JL-D92 JL-D93 %CH CHAT 450,038 480,398 6.7… Continue reading IPC ABCs
According to the latest ITC figures into cable telephony, telephone lines installed by cable operators increased from 106,989 to 314,381 in 1993. Double the number of new lines were installed in the last quarter of 1993 (69,000) compared with the same period of 1992 (34,000). NUMBER OF FRANCHISES TOTAL LINES PROVIDING TELEPHONY INSTALLED 1-Jan-93 24… Continue reading Cable Telephone Lines Triple In Twelve Months
24 Seven, the music magazine covering dance, rave, techno and hip hop, is to relaunch on February 25 with a cover price of £1.40 and a print run of 140,000. The magazine was originally launched last July by Music Maker Publications but lasted for just one issue.The revamped 24 Seven will be a monthly targeting… Continue reading 24 Seven To Relaunch
Conde Nast is the second publisher to release ABC figures for July to December 1993. Vanity Fair and GQ recorded the highest year-on-year increases in their circulations, while Vogue and Brides and Setting Up Home faired less well. TOTALS UK & EIRE JL-D92 JL-D93 %CH JL-D92 JL-D93 %CH BRIDES&SETTING UP HOME * 68,288 65,727 -3.8… Continue reading Conde Nast ABCs
Leaked papers from Virginia Bottomley, Health secretary, to the Cabinet, reveal that the government is not aiming for a complete ban on cigarette promotion, but rather a levy on tobacco advertising; another idea is to stop tobacco firms claiming advertising expenditure as an expense for tax purposes.The paper confirms that the government is opposed to… Continue reading Tobacco Ads – Financial Disincentives
The government’s proposed relaxation in poster planning laws has caused an angry reaction from poster contractors; there are fears that a reduction in restrictions will open the industry up to less scrupulous contractors.The existing planning regulations are inconsistent due to individual town planners. There have been calls for the Outdoor Advertising Association to review the… Continue reading Poster Relaxation Upsets Contractors
Saatchi & Saatchi have announced the sale of Hall Harrison Cowley to a management buy-out team. The deal involves four Hall Harrison Cowley managers; David Fowles, David Heal, John Lawson and Geoff Simmons.The reason given by Saatchi for the sale was to enable them to concentrate on their core businesses. A spokesman for Hall Harrison… Continue reading Saatchi & Saatchi Announce Sale Of Hall Harrison Cowley
