ITV’s share of the advertising market looks set to fall further this year, as advertisers reduce the proportion of their budgets to be spent on the network. A report in today’s Financial Times suggests that a year of falling ratings will cause ITV’s share of television advertising to drop from around 53% last year to… Continue reading ITV’s Share Of Advertising To Tumble To 51% In 2003, Say Forecasts
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The Government is facing significant opposition to its plans to switch of the analogue television signal by the end of the decade with more than one in ten householders refusing to join the digital revolution. New research carried out by the Generics Group warns that Culture Secretary, Tessa Jowell, risks angering millions of viewers when… Continue reading Government Faces Backlash Against Analogue Switch-Off
Emap has appointed its chief operating officer, Tom Moloney, as its new chief executive, replacing Robin Miller, who has being doing the job on an interim basis for the last 18 months. Moloney, who has been at Emap since 1981, is understood to have been in the running for the position since it became available… Continue reading Emap Appoints Moloney As New Chief Executive
Emap’s new chief executive, Tom Moloney, has dismissed speculation that his appointment will herald a strategic shake-up at the magazine and radio group. Moloney, who takes up his new position at the end of the month (see Emap Appoints Moloney As New Chief Executive), insisted that his appointment represents the endorsement of the media group’s… Continue reading Moloney Rules Out Strategic Shake-Up At Emap
The French advertising group Publicis has said that it is on target to achieve predicted profit margins despite the bleak state of the advertising economy. Speaking at a media conference in Paris, Maurice Levy, the chairman and CEO of Publicis, stated that the company had seen no reason to amend its forecast of a 14.1%… Continue reading Publicis Chief Reiterates Targets, Rules Out Acquisitions
Deutsche Telekom’s hopes of rasing around Â2.2 billion from the sale of its cable assets are looking less likely to be realised, according to an article in today’s Financial Times. The report cites sources claiming that a consortium comprising Apax Partners, Providence Equity Partners and Goldman Sachs Private Equity will this week table a bid… Continue reading Deutsche Telekom May Not Get Asking Price For Cable Sale, Says FT
January The tone for the year was set when AOL Time Warner, the world’s biggest media company, revealed preliminary results for 2001 which failed to meet expectations and admitted that it was anticipating “no recovery in the economy” for the foreseeable future. Meanwhile, Cordiant Communications, was understood to be in talks with bankers about extending… Continue reading Insight Analysis: 2002 Financial Year Review
The Chartered Institute Of Marketing (CIM) has delivered further bad news to the UK marketing industry by claiming that sales targets for 2003 are some of the most cautious ever. The research suggests that the marketing industry, which has been hit by a flurry of downgraded forecasts and bearish sentiment, has little to look forward… Continue reading CIM Claims 2003 Sales Targets Are The Most Cautious Ever
US consumers are more trusting when conducting online transactions than they were a year ago, according to the Consumer Internet Barometer, a new quarterly measure of online usage patterns, produced jointly by NFO WorldGroup, Forrester Research and The Conference Board. By the fourth quarter of last year, more than 33% of users expressed trust in… Continue reading Online Consumer Trust Builds In US Web Users
US newspaper advertising could grow by as much as 6.1% this year, according to a high-end forecast from the Newspaper Association of America (NAA). The group has also produced a more conservative estimate which puts growth at 3.2% for the year. However, the NAA’s vice president of business analysis and research, Jim Conaghan, notes that… Continue reading NAA Predicts Revenue Growth Momentum For US Newspapers
