Internet usage increased in most Western European countries during May, according to the monthly figures issued by NetValue. Germany now has over 17 million home internet users, the highest number in Europe, with the UK behind on 16 million users. Germans are also among the most enthusiastic web users and log on for an average… Continue reading Germany Tops Web Usage Table
ARCHIVE ▸ The Media Leader Staff
Revenues from advertising on interactive television will increase by an average annual rate of 114% in the US over the next three years, according to TRACE strategies, a Boston-based research firm. In a report issued this week, TRACE projects that interactive TV advertising will be worth $2.1 billion in 2005, equivalent to 6.3% of total… Continue reading Interactive TV To Strike It Rich Stateside
The confidence of marketers may be gradually returning in the UK, with more marketing budgets being revised upwards during Q2 than in any quarter since Q1 2000. This is one of the findings of the latest edition of the Bellwether Report published by the Institute of Practitioners in Advertising (IPA). However, the survey also finds… Continue reading Insight Analysis: Bellwether May Show Slowly Returning Confidence
The failure of ITV Digital has had dramatic effects on the likelihood of hitting Government’s target of 95% penetration of digital television (DTT) by 2010, with penetration now only expected to reach 59.3% by that time, according to new forecasts from Merrill Lynch. Even in its previous set of forecasts, the broker only expected DTV… Continue reading BSkyB’s Lead In UK Pay-TV Market Extends – Merrill Lynch Long-Term Forecasts
The latest Merrill Lynch UK television industry forecasts of growth and subscribers by multiple platforms are shown below. Further analysis of these figures will follow shortly in the Forecasts section of MediaTelINSIGHT. The previous set of forecasts from Merrill Lynch can be found UK Cable, Satellite & DTT Penetration Forecasts From Merrill Lynch – February… Continue reading UK Cable, Satellite & DTT Penetration Forecasts From Merrill Lynch – July 2002
Vivendi Universal, the indebted French media conglomerate, is set to receive a fillip in the shape of a E2.5 billion advance. This should satisfy creditors in the near future although the company’s long term prospects remain uncertain, according to a report in yesterday’s Observer newspaper. It is believed that a consortium of banks including BNP… Continue reading Vivendi To Be Thrown Financial Lifeline
Advertising conditions in the UK are beginning to improve, with ITV’s revenues showing some stable growth for the first time in many months (see Outlook Improves For ITV Advertising) and the year now predicted by the Advertising Association (AA) to show positive overall growth. In revised figures the AA is now expecting 2002 to turn… Continue reading UK Media Outlook From Merrill Lynch
Broadband take-up in the UK has more than doubled since the start of 2002, according to new figures released by Oftel. The telecoms regulator revealed that by the end of June, 709,000 consumers and small and medium-sized businesses had signed up for a broadband connection. This represents a major increase from December 2001 when there… Continue reading Broadband Britain A Step Closer, Says Report
ITV advertising revenues for July and August are continuing to look strong, after a boost in spending received by the Network during the World Cup last month (see Forecasts). With the recovery holding out for the foreseeable future, analysts at Merrill Lynch are upgrading their outlook for Carlton Communications and Granada. The broker is now… Continue reading Outlook Improves For ITV Advertising
As expected, the French publishing company Hachette Filipacchi has completed the acquisition of Attic Futura from the Australian printing group PMP in a deal worth £40 million (see Attic Futura Set To Go Continental). Attic Futura publishes six titles including the market leading teen title Sugar and the fortnightly gossip magazine Inside Soap. The company… Continue reading Hachette Buys Attic Futura For