The Committee of Advertising Practice (CAP) has made changes to its code following the introduction of new European legislation on nutrition and health claims made on food.The European legislation – which seeks to protect consumers from misleading or false claims made on foods – becomes enforceable immediately as it reflects the law.The new rules have… Continue reading CAP changes code following EC ruling on food claims
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The marketing director for the Sun and News of the World, Roland Agambar, has joined rival Associated Newspapers.His move comes as News International appoints former Coca-Cola marketer Jeremy Schwarz to become its first chief marketing officer.In his new role, Agambar will be responsible for marketing across the Daily Mail and Mail on Sunday, reporting to… Continue reading Agambar leaves News International for Associated Newspapers
Sharon Parsons has been appointed editor of Bauer Media’s health and wellbeing title Top Sante. She replaces Marina Crook who left last year.Parsons’ return to the helm of Top Sante comes as it repositions itself as a mainstream health magazine for 40-something women, with editorial focused on health, wellbeing, nutrition and beauty.Previously editor of the… Continue reading New editor for Top Sante
The IPA has published its 2008 Agency Census report showing that there was a record number of people working in agencies last year.There were 20,131 people working in 272 member agencies on September 1 last year compared to 19,077 people in 261 member agencies a year previously.This is a rise of 1,054 people and the… Continue reading IPA reveals record agency staff levels
BBC One’s The Secret Life of Elephants was the ratings winner in last night’s all important 9pm slot, just edging out Heston Blumenthal’s attempt to improve the menu at Little Chef in Big Chef Takes on Little Chef on Channel 4.The Secret Life of Elephants, a documentary revealing the emotional and dramatic lives of elephants… Continue reading Big Chef takes on Elephants and loses
Five US is being renamed Five USA as part of the branding refresh of the broadcaster’s channels.The renamed channel will have a completely new on and off air look from February 16, containing returning shows and newly acquired programmes.Jeff Ford, Five’s director of digital channels and acquisitions, said: “I’m delighted with the look and feel… Continue reading Five US to be renamed Five USA
Absolute Radio has signed a new six-figure deal with Renault Vans, with the motoring brand sponsoring the broadcaster’s travel bulletins on-air and online.The 12 month long deal is the fourth year of the sponsorship, making Renault Vans the station’s longest running sponsor ever. The partnership sees tailored messages for Renault Van models featured on over… Continue reading Absolute Radio signs six-figure deal with Renault Vans
Tim Cain has been appointed as the Association of Online Publishers’ (AOP) head of research and insight.Reporting to Liz Somerville, AOP acting director, Cain will set the AOP’s research agenda and drive a programme of research activity to deliver insight for the association’s members.Priorities will include developing the association’s Annual Membership Survey, introducing new research… Continue reading AOP appoints head of research
Gerhard Zeiler, the chief executive of Five’s parent company RTL, believes that a merger between Channel 4 and Five is the best way to sustain public service television in the UK.Zeiler said that a merger would guarantee the future of both as public service channels with unique identities, and lead to a more balanced television… Continue reading RTL chief backs Channel 4/Five merger
Magic 105.4 breakfast DJ Neil Fox has extended his contract with the London station until 2012.Pete Simmons, Magic 105.4 programme director, said: “We are delighted that Neil has renewed his commitment to Magic. Neil is one of the most recognisable stars on radio, not just across the London area, but right around the UK.“Neil is… Continue reading Neil Fox extends Magic 105.4 contract