YouTube is trialing a service which allows users to download free and paid-for videos.The Google-owned site has partnered with US universities including Stanford, Duke and UC Berkeley, as well as non-profit educational organisation Khan Academy, how-to videos site Household Hacker and entertainment site Pogobat.Thai Tran, YouTube product manager, said that the company is “testing an… Continue reading YouTube trials video downloads

New data from the IPA reveals that Google’s pay-per-click costs have risen as click-through rates have decreased.The data comes from the IPA’s Search Group, whose agencies have provided brand data on Google’s cost-per-clicks (CPC) and click-through rates (CTR) for the first time.The anonymised and aggregated data also highlights the impact of Google’s change on trademark… Continue reading IPA: Google’s pay-per-click costs have risen as click-through rates decrease

Google is shutting its radio ads business although it will continue with plans to sell ads for streaming audio on the web.The online giant is to sell its Radio Automation business and close the AdSense for Audio and Audio Ads services at the end of May.In January, Google director Spencer Spinnell announced the closure of… Continue reading Google to close radio ads business

Virgin Media’s TV viewers watched over half a billion on-demand programmes in 2008, with the BBC’s iPlayer on the cable TV platform approaching 1 million views.Virgin Media said that it had a record-breaking 56 million views in December alone, with on-demand’s popularity growing by over 60% in the last 12 months.It added that 52% of… Continue reading Half a billion views for Virgin Media’s on-demand TV

Free men’s weekly Shortlist had the highest circulation in the men’s lifestyle sector, at around 506,000 copies.The magazine was up by 5.1% period on period – as it only launched in September 2007 it is not possible to make a year on year comparison, although an October to December 2007 figure is available which shows… Continue reading ABC Results Jul-Dec 2008:Shortlist shows staying power in men’s lifestyle sector

ABC consumer magazine figures for July to December 2008 show that Shortlist remains on top of the men’s lifestyle sector, while Glamour and Take A Break have the highest circulations in the women’s monthly and weekly sectors respectively.Shortlist, the men’s free weekly title, increased its circulation by around 5% period on period to around 506,000… Continue reading ABC consumer magazine headlines Jul-Dec 2008

Perhaps with the financial downturn forcing more people to spend time indoors it should be no surprise that some gaming magazines enjoyed growing circulation figures in the July to December ABC release.Uncooked Media’s 360 Gamer grew almost 30% year on year, taking its circulation to 18,000 copies, while Future Publishing’s Playstation Official was up by… Continue reading ABC Results Jul-Dec 2008:Big circulation increases in gaming sector

H Bauer’s Take a Break remains on top of the women’s weekly market, with a total circulation of more than 943,000 copies.The title was down both year on year and period on period, however, by around 6% and 4% respectively.Closer‘s circulation now stands at around 540,000 copies after a period on period upturn of 2.4%,… Continue reading ABC Results Jul-Dec 2008:Take a Break takes women’s weeklies top spot again

Although the overall trend in the home interest sector was of declining circulations, a couple of titles did manage to show some growth.National Magazine Company’s Coast was up an impressive 14.7% year on year according to the ABC figures for July to December, taking its circulation to more than 42,000 copies.Country Homes & Interiors, published… Continue reading ABC Results Jul-Dec 2008:Coast makes waves in the home interest sector

More evidence has emerged of changing viewing habits among younger viewers, with one in six of all viewers of Channel 4 show Skins watching the programme online.The third series’ debut episode was watched by 1.35 million on E4 when it aired on January 22, with 283,000 watching it online – meaning that 17.3 per cent… Continue reading Skins shows popularity of online TV among younger viewers