Kantar Media has released its Video on Demand Subscriptions report.
More Connected Tv Industry Report articles
The latest quarterly update of the Ipsos Tech Tracker has been released.The report states: “Technological developments are increasingly rapid, presenting a host of opportunities and risks for businesses. Today’s consumers are more connected than ever before and this makes online platforms and new devices ideal meeting points for brands and their audiences. Ipsos’ Tech Tracker… Continue reading Ipsos Tech Tracker: Q1 2019
Thinkbox has released its annual “Year In TV” report.It states: “TV viewing is changing. You know this; you watch it differently from how you used to. You probably enjoy it even more too. Viewers have never had it so good. And you know that change brings challenges of course. As some live TV viewing is… Continue reading Thinkbox: A Year in TV 2018-19
According to the first of Zenith’s Advertising Expenditure Forecasts this year, total global adspend is now expected to grow 4.7% in 2019 to reach $623bn, a 0.7 percentage point (pp) upgrade.
The RAJAR Audio MIDAS Survey is designed to provide context and insight into how, when and where audio content is being consumed within the new audio environment.Includes: device usage, activities, location and who listened with audio types such as podcasts, live and catch up radio, on demand music services To access the latest quarterly presentation,… Continue reading RAJAR MIDAS: Winter 2018 Digital Audio Survey
More 18-24 year olds claim to trust brands than trust the Government, the media, the church or influencers, signalling a potential opportunity for marketers to connect with younger audiences.
Mediatel Connected has released a new report, focusing on cinema, called “Rewind//FastForward”.
The latest Digital Market Overview uses UKOM-approved Comscore data to offer a top-line snapshot into the online behaviour of the UK audience in the fourth quarter of 2018.Topics covered in the UKOM Q4 2018 report include: Platform preferences by demographic segment. How consumers tend to use different platforms to access different content categories. The websites… Continue reading UKOM/comScore: Digital Market Overview – Q4 2018
The latest quarterly update of the Ipsos Tech Tracker has been released.The report states: “Technological developments are increasingly rapid, presenting a host of opportunities and risks for businesses. Today’s consumers are more connected than ever before and this makes online platforms and new devices ideal meeting points for brands and their audiences. Ipsos’ Tech Tracker… Continue reading Ipsos Tech Tracker: Q4 2018
Q3 UK adspend for 2018 rose 5.1% year-on-year to reach £5.6bn – the 21st consecutive quarter of growth, according to AA/WARC Expenditure Report data published today. Here, industry bosses share their views on the findings.