A total of 46,533,000 people accessed the internet throughout the month.
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April was a tough month for the terrestrial channels, who all saw revenue fall compared to last year.
Netflix and PayPal score zero points in a BDRC Continental mystery shopper study – while Virgin Media has the highest quality score for the content of its tweets.
Infographic from Videology on the EU video market for Q1 2016, looking at the following topic areas: Who’s advertising in online video Where are the euros going How are they targeting Who are they targeting Click through rates and Video completion rates by demographic To access the full infographic, please click here: External Link:Videology: EMEA… Continue reading Videology: EMEA Video Market Q1 2016
Infographic from Videology on the US video market for Q1 2016, looking at the following topic areas: Who’s advertising in online video Where are the dollars going How are they targeting Who are they targeting Click through rates and Video completion rates by demographic To access the full infographic, please click here: External Link:Videology: US… Continue reading Videology: US Video Market Q1 2016
Infographic from Videology on the UK video market for Q1 2016, looking at the following topic areas: Who’s advertising in online video Where are the pounds going How are they targeting Who are they targeting Click through rates and Video completion rates by demographic To access the full infographic, please click here: External Link:Videology: UK… Continue reading Videology: UK Video Market Q1 2016
The first major study from the new out-of-home marketing body Outsmart has today shown how the medium is driving a substantial +17% uplift in smartphone brand actions.
New research from Videology and Gain Theory has analysed the impact of video in driving offline, in-store sales – revealing positive return on investment figures.
The latest ABC release for the July – December 2015 period charts all the trends for the consumer magazine market. Here is Newsline’s overview – with links to full articles and charts for each sector.
“There’s no hierarchy, only fragmentation of attention,” says the IAB as it releases findings from a new study investigating living room media habits – but other researchers remain unconvinced of the conclusions.