Collectively, US Pay TV providers lost 400,000 subscribers in the second quarter – their single worst period in over three years. Cable TV took the brunt of the hit, though Satellite operators were not left unscathed. While much of the subscriber loss can be attributed to traditional economic churners – “deal seekers” looking for a cheaper price – the percentage of those who say they’re giving up on Pay TV altogether is not abating.
More Connected Tv articles
Google is reportedly investing $500 million into YouTube in a bid to transform the online video site into an alternative broadcaster, according to Strategy Eye.
Sky Go has recorded its one-millionth download, just two months after it launched.
The ‘second screen’ tablet market is doing better than ever and they have Apple to thank.
MyVideoRights has secured a funding injection of £2.75 million and is today rebranding as Base79.
Visits to IFA (the massive Consumer Electronics show in Berlin) and IBC, (the almost-as-huge broadcast conference) in the last two weeks shows the staggering amount of emphasis – and money – that is being staked on connected TV.
An IBC debate, ‘Changing the Advertising Paradigm’, convinced few at this week’s Amsterdam confex that the core TV advertising paradigm would change in the short to mid-term, but did illustrate the activity and opportunity growing up around television.
Raymond Snoddy: Could it be that welcoming the embrace of social networks could be the best thing that ever happened to television rather than, as generally assumed until now, a slow march to oblivion?
A new Knowledge Networks report has shown a growth of over 30% in over the top (OTT) viewing in the last twelve months.
According to reports in Broadcast magazine, BT and TalkTalk are intending to sell the internet-connected TV service YouView for less than £100.
