More Connected Tv articles

Nielsen has launched the UK’s first industry-endorsed online video measurement tool today.

Streaming service Netflix is set to offer films and TV shows on smartphones that use Google’s Android operating system.

According to new research from IHS iSuppli, worldwide shipments of 3D TVs are expected to increase 463% in 2011, reaching 23.4 million units.

Video on demand (VoD) has seen a rise in viewing – up 11% in 2010, according to the multi-screen media measurement service provider Rentrak.

Speaking at the Telecompaper Connected TV conference in Utrecht, Pieter Vervoort, vice president Philips Net TV, said that there are one million Philips Net TV owners that use their connected TV sets three or four times a month.

Media buyers predict that online video will see the largest increase in ad spend in 2011, followed by mobile and social media.

Sky has released its financial figures for the nine months ending 31 March 2011, revealing strong growth for the company. Revenues for the past nine months rose 14% to £4.8bn. In the January to March period, revenues grew 13% to £1.46bn.

Yahoo has bolstered its mobile and connected TV offering with the purchase of IntoNow, whose mobile platform only went live in January, and is led by Adam Cahan, a former executive at Google and Viacom’s MTV.

MAGNA Global has published its latest edition of On-Demand Quarterly report, stating that by the end of 2016 it forecasts that DVR subscriber households will reach 61.9 million (50% of TV households), up from 39.2 million (33.5% of TV households) as of the end of the Q4 2010.

woomi and Smartclip in partnership with Mediacom have announced they have launched the UK’s first connected TV video advertising campaign with Audi. Smartclip will work with the media agency MediaCom and connected TV service woomi to serve video ads for their latest addition to the model range, the A7 Sportback.