Speaking at the Telecompaper Connected TV conference in Utrecht, Pieter Vervoort, vice president Philips Net TV, said that there are one million Philips Net TV owners that use their connected TV sets three or four times a month.
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Media buyers predict that online video will see the largest increase in ad spend in 2011, followed by mobile and social media.
Sky has released its financial figures for the nine months ending 31 March 2011, revealing strong growth for the company. Revenues for the past nine months rose 14% to £4.8bn. In the January to March period, revenues grew 13% to £1.46bn.
Yahoo has bolstered its mobile and connected TV offering with the purchase of IntoNow, whose mobile platform only went live in January, and is led by Adam Cahan, a former executive at Google and Viacom’s MTV.
MAGNA Global has published its latest edition of On-Demand Quarterly report, stating that by the end of 2016 it forecasts that DVR subscriber households will reach 61.9 million (50% of TV households), up from 39.2 million (33.5% of TV households) as of the end of the Q4 2010.
woomi and Smartclip in partnership with Mediacom have announced they have launched the UK’s first connected TV video advertising campaign with Audi. Smartclip will work with the media agency MediaCom and connected TV service woomi to serve video ads for their latest addition to the model range, the A7 Sportback.
Microsoft is said to be in talks in the US with TV networks about using its Xbox Live service to stream a suite of TV channels through its popular Xbox 360 gaming console, according to an article in AdAge and RapidTV.
Tesco has announced that it has acquired an 80% stake in video-on-demand pioneer blinkbox from Eden Ventures and Nordic Venture Partners. The acquisition positions Tesco for the next stage in the internet-driven revolution in home entertainment.
Virgin Media has released its financial results for Q1 2011, with an across the board increase in revenues and huge interest in its next-generation TV offering.
Trevor Vagg, director at Kantar Media, uses the futurePROOF survey to explain why 3DTV is likely to remain a technology for a niche group while HDTV and connected TV have greater likelihood to reach the masses.