Hugo Drayton, CEO of InSkin Media: Facebook highlights the market tendency towards ‘winner takes all’ – a market where it becomes tough, if not impossible, for competitors to build viable businesses.
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LoveFilm is set to expand its film rental service across internet-enabled televisions and set-top boxes.
European markets saw growth in a number of key areas in the digital arena last year, including social networking, smartphones and mobile media usage, and connected media devices.
Tacis P. Gavoyannis, SVP business development at Radius Global Market Research, says the TV landscape is changing at a rapid pace with new models, customised & personalised content, search capabilities and so on, meaning some turbulent times for the industry over the next five years… but the winner will be the consumer (and for them it cannot come soon enough!).
02 has announced plans to pre-install eBay apps on its smartphones in a multi-year deal that will launch in the UK this summer.
Two-screen viewing has caused quite a stir on Newsline this week following Simon Andrews recent Mobile Fix article.
The future of TV will focus on “three potent forces” – consumers, advertisers and content owners, according to Hulu.
In response to Simon Andrew’s latest Mobile Fix, Tess Alps, CEO of Thinkbox, says “if TV ads don’t work how come you’re expecting people to pick their mobiles to interact with them?”
Simon Andrews, founder of the full service mobile agency addictive!, says that while TV has hung onto eyeballs, TV advertising has lost for the war for attention…
Ipsos MediaCT says the IPA TouchPoints3 hub survey both reassures us that the traditional linear schedule fulfils a need for shared, simultaneous experience and also offers evidence that online viewing may be an opportunity rather than a threat to traditional broadcasters…