Further panellists have been announced for MediaTel Group’s Connected TV Experience on October 11-12.
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180 million US internet users watched online video content in August for an average of 18 hours per viewer, according to the comScore Video Metrix. The total US internet audience engaged in a record 6.9 billion viewing sessions.
US service provider Verizon has just launched free apps that allow customers access to its video-on-demand service ‘Flex View’ anywhere they like to their iOS devices, including iPhone’s and iPad’s.
Collectively, US Pay TV providers lost 400,000 subscribers in the second quarter – their single worst period in over three years. Cable TV took the brunt of the hit, though Satellite operators were not left unscathed. While much of the subscriber loss can be attributed to traditional economic churners – “deal seekers” looking for a cheaper price – the percentage of those who say they’re giving up on Pay TV altogether is not abating.
Google is reportedly investing $500 million into YouTube in a bid to transform the online video site into an alternative broadcaster, according to Strategy Eye.
Sky Go has recorded its one-millionth download, just two months after it launched.
The ‘second screen’ tablet market is doing better than ever and they have Apple to thank.
MyVideoRights has secured a funding injection of £2.75 million and is today rebranding as Base79.
Visits to IFA (the massive Consumer Electronics show in Berlin) and IBC, (the almost-as-huge broadcast conference) in the last two weeks shows the staggering amount of emphasis – and money – that is being staked on connected TV.
An IBC debate, ‘Changing the Advertising Paradigm’, convinced few at this week’s Amsterdam confex that the core TV advertising paradigm would change in the short to mid-term, but did illustrate the activity and opportunity growing up around television.
