Dax shared four new innovations to Dax audience segments, precision targeting, programmatically enabled 3D outdoor and holistic audio measurement solutions at an event on Tuesday.
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As Global’s ad platform turns 10, The Media Leader looks back at its biggest milestones.
The media owner announced the roll-out of a new cookie-free measurement solution at The Future of Audio and Entertainment.
Ahead of The Future of Audio and Entertainment, The Media Leader asked audio experts on which area they think AI will make its mark most.
Better education, measurement, data capabilities and collaboration are just some of the ways audio can grow its presence, experts say.
As part of its TV planning, Electric Glue found that viewers of food content on C4 also over-indexed on travel and property shows.
Pitts will start in his new role in Q1 2025.
Industry figures examined Miron’s legacy and looked ahead to Global’s future.
Host Jack Benjamin welcomes editor-in-chief Omar Oakes and reporter Ella Sagar to examine Thinkbox’s new members, headlines from the consumer ABCs and what is happening with GB News and Ofcom.
Right-wing populist media may not have a scaled audience, but it still has influence. Charlie Makin examines what this means for advertising ahead of a record year for elections in 2024.