In brief: Global’s Radio X has launched a new radio station dedicated to “the greatest classic rock music of all time” from across the decades, fronted by presenter and music journalist Sunta Templeton.
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In brief: Global has introduced a new logo and strapline for Smooth Radio for the first time in 10 years.
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Out-of-home (OOH) advertising revenue for the third quarter of 2022 grew 13% year on year to £306m.
Creative standout drops by 1% for every extra 10 words in an audio ad, which could lead to lower conversion rates, an analysis of 13,000 spots has revealed.