Kantar Media TGI & Custom Marketing Executive, Alice Dunn discusses the findings and marketing implications of the Kony 2012 Invisible Children video campaign.
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While The Apprentice on BBC One secured the night’s largest audience.
Raymond Snoddy on the confusion of conflicting and overlapping investigations. The select committee may have now had its (divided) say, but we still have Ofcom, Leveson, the police… and the forgotten Communications Green Paper to come.
Tuesday was a relatively quiet night for soaps, with the lack of drama-fatigue helping capture an impressive 8.1 million viewers for BBC One.
Ollie Bath, head of client solutions at IgnitionOne UK, delves into the murky waters of online measurement.
Steve Smith of Starcom MediaVest Group highlights some of the conclusions from a study of people’s experiences of shopping at Tesco.
A rare jobs news section from NewsLine featuring new roles for four people MediaTel has worked with for some time.
An extensive new study, covering 19,000 consumers and 153 senior decision makers from global retailers has been released today by payment processor WorldPay.
According to a blog post by Mark Kleinman, City editor at Sky News, which does not appear to have been widely reported elsewhere, a “clutch of prominent City financiers is in talks to back the launch of a Sunday tabloid newspaper aimed at sating an appetite for salacious celebrity gossip that was once met by the News of the World.”
A chart from Business Insider today – via analyst Chetan Sharma – shows mobile to be the most pervasive technology ever invented.