Jim Marshall wonders what the Charter review will have in store for the BBC, when it is able to flex as much muscle as ever? It would be good if it could maintain the same high standards but not at the potential expense of the commercial sector…
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This month saw the return of Simon Cowell to Britain’s Got Talent, along with new judges David Walliams and Alesha Dixon. The talent show easily topped the programmes rankings in March, with 11.5 million viewers.
UK advertising spend grew by 2.7% in 2011 reaching £16.1 billion in total, according to Advertising Association figures produced by Warc. Growth is expected to continue in 2012 with new forecasts predicting a 3.8% increase, well ahead of growth across the rest of the UK economy.
Last night’s instalment of The Apprentice (9pm) attracted the biggest audience of the evening for BBC One, grabbing a 29% audience share.
Tesco is set for a major overhaul of its brand and image, according to The Guardian. The supermarket said it is reviewing its brand communications and has put its multi-million pound advertising account up for grabs.
ABC has announced changes to the way national newspaper circulation data is reported. From April data will include a weekday daily average and a Saturday average by circulation category.
Raymond Snoddy wonders whether the Facebook/Instagram deal is a symbol of how money and power has shifted in the internet world…
Lottery drama The Syndicate pulled in the biggest audience in last night’s 9pm slot, scoring a 22% audience share for BBC One.
According to Bank of America Merrill Lynch (BoAML), the Virgin Media ‘story’ is characterised by a two-way pull between management trying to tweak the model to generate cash (to drive share buybacks) and the operational issues facing the company.
New technology is changing the TV landscape and the way we consume TV, with a shift from broadcast TV to on-demand. Over the top (OTT) offers consumers a better user experience and operators lower upfront costs.
