Tuesday night’s TV viewing once again belonged to the BBC, as their arsenal of new prime time drama buried ITV1; unfortunately, the commercial channel decided to defend itself with yet another repeat of Lewis.
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New audience figures released by Newsworks show that online national newspaper websites attracted record levels of activity in the opening days of the Olympic Games.
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OTT video service providers are keen to establish a strong presence on the variety of connected CE (consumer electronic) devices being installed in consumers’ homes, given the revenue opportunity that these devices present.
Connected TV consumers prefer ad-supported content to paid, ad-free content according to new research conducted by Frank N. Magid Associates, commissioned by digital advertising company YuMe.
Using Channel 4’s new advertising format, AdPause, Tetley has claimed a media first.
Only 11% of customers who purchase a high definition television do so because of its 3D capabilities, according to the J.D. Power and Associates 2012 High Definition Television (HDTV) Report.