Soaps were littered throughout Thursday night’s prime-time schedule with the top four most watched programmes of the day falling into the high-drama category.
Showing 10941-10950 of 54,377
More Industry News articles
Ashley Underwood, senior strategy executive at TGI, explains why chocoholics are more likely to be tempted by products they have seen advertised…
A question from P&G’s marketing manager, Western Europe ecommerce, Gareth Barker, sparked a discussion about mobile partnerships at MediaTel’s FMCG & Media event earlier this week.
Speaking at the Morgan Stanley technology, media and telecom conference in San Francisco, Kevin Tsujihara, president of Warner Home Entertainment Group, has reiterated the stance taken by the Chief Executive of parent company Time Warner to persuade consumers to convert physical content into digital files.
The Guardian launched a new TV ad campaign on Channel 4 last night to an audience of almost one million viewers.
The US Department of Justice has approved the merger of Donovan Data Systems and MediaBank, which will now launch as Mediaocean.
The latest video-on-demand service for the UK launched this morning, called KnowHow, which as reported yesterday is intended to allows viewers to watch and buy from a library of films and TV shows directly from their TVs, smart phones, laptops and tablets. So how has launch day been?
Wednesday’s international friendly, England v Netherlands, scored the biggest audience of the night with 6.5 million viewers. The game kicked off from Wembley at 8pm on ITV1 and, despite a 3-2 win to the Netherlands, secured a 28% audience share with 959,000 viewers watching the game in HD.
Sir Martin Sorrell’s WPP has reported an 18% rise in pre-tax profits for 2011 to break the £1 billion mark for the first time.
James Murdoch has stepped down as executive chairman of News International. However, he will remain as deputy chief operating officer of parent group News Corporation.