Channel 4 catch up and archive Video on Demand content attracted 48 million views in January, across all the platforms on which 4oD is available.
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EastEnders was the most watched programme during Tuesday’s TV line-up, drawing in 38% of the available audience. 8.3 million viewers tuned in to see Ray realise the extent of Bianca’s obvious financial troubles. Over 60% of viewers watching the soap, airing at 7:30pm on BBC One, were female.
Currys and PC World has announced their expansion into an entirely new category with the launch of KNOWHOW Movies, a transactional on-demand movie and TV streaming service.
ITV has released its preliminary results for 2011 with external revenues up 4% (driven by non-advertising revenues) and national advertising revenues (NAR) up 1% – outperforming the TV advertising market.
Monday evening’s first episode of Coronation Street (ITV1, 7:30pm) was the most watched show of the night, grabbing 40% of available viewers. 9.2 million people tuned in to see Simon Barlow spread a few porkies about Carla. Earlier on the same channel, rural soap Emmerdale managed to pull in 7.8 million viewers.
Trinity Mirror suffered the most at the hands of the new Sunday edition of The Sun. Following Rupert Murdoch’s tweet telling 190,000 followers that the first edition of The Sun on a Sunday sold 3,260,000 copies.
Rupert Murdoch has just tweeted: “Amazing! The Sun confirmed sales of 3.260,000 copies yesterday. Thanks all readers and advertisers. Sorry if sold out – more next time.”
A round-up of the weekend’s TV ratings, including the Six Nations rugby matches and the Liverpool v Cardiff City final…
Rupert Murdoch claims the first edition of the Sunday Sun sold three million copies. Last night he tweeted: “Reports early, but new Sun edition sold 3m!”. Media agencies – ZenithOptimedia, MEC, Carat UK and Mike Colling & Company – give their verdicts here…
Following 3.8% growth in 2011, global advertising spending is expected to grow by 4.9% in 2012 to $465.5 billion, according to the latest global advertising forecast from Strategy Analytics.
