More Industry News articles

Capital 95.8 has launched a new homepage which makes it easier for users to find written, audio and video content as well as adding some additional functionality.The refresh is phase one of a long-term strategy to redevelop Capital’s online offering. Future changes are intended to further increase levels of user interaction, and connect Londoners to… Continue reading Capital 95.8 Launches New Homepage

Gold Radio has signed Capital 95.8’s James Cannon to present its Breakfast Show as part of a new weekday line-up starting on January 21.Cannon will present the new Gold Network Breakfast Show with Erika North from 6am to 10am Monday to Friday.Cannon said: “I’m really excited about joining Gold. The station has really changed over… Continue reading Gold Radio Gets New Breakfast Show Presenter

David Evans, formerly a director of Arbitron-owned Continental Research, has joined MediaTel Group as the business director of MediaTel.co.uk, the company’s media data and intelligence service, which is used across 150 leading media companies.Evans will be working with the product and commercial teams to extend MediaTel.co.uk’s services and client base. His remit will also take… Continue reading Ex-Continental Research Director Joins MediaTel Group

One in ten mobile users in the Western European markets is highly interested in mobile marketing and another three in ten indicate moderate interest, according to new research from the Mobile Marketing Association (MMA). The study surveyed 1,535 participants in the UK, Germany, Italy, France and Spain and provides insights into the region’s consumer mobile… Continue reading Western European Consumers Ready For Mobile Marketing Growth

The new Tiscali TV Trends Report 2008 reveals that more than a third of British consumers (37%) are now regularly watching on demand content, twice as many as last year (17%). The report shows that 86% of those watching on-demand TV are watching at least as much, if not more TV than a year ago.… Continue reading More Than A third Of British Consumers Watch On-Demand Content

Although more US viewers are recording programmes with DVRs, they are not actually delaying viewing for very long, according to recent research conducted by Palisades MediaGroup. The study discovered that, on average, more than half of all DVR primetime programme playback is done within the same day it was recorded. And by the end of… Continue reading US DVR Viewers Quick To Catch-Up On Programmes

The new Tiscali TV Trends Report 2008 reveals that more than a third of British consumers (37%) are now regularly watching on demand content, twice as many as last year (17%).The report shows that 86% of those watching on-demand TV are watching at least as much, if not more TV than a year ago.In addition,… Continue reading More Than A Third Of British Consumers Watch On-Demand Content

Over 3.5 million programmes were streamed or downloaded on demand on the BBC iPlayer in the fortnight following its Christmas day marketing launch.BBC research reveals that an average of a quarter of a million programmes have been downloaded or streamed each day since 25 December.Users, on average, watch each streamed programme for just under 25… Continue reading 3.5 million Programmes Watched On BBC iPlayer At Christmas

The ASA has revealed that advertisers in the UK are complying with strict rules introduced last year over junk food advertising to children.The ASA monitored 759 ads across TV, cinema, online, posters and direct mail for its first compliance report, to see whether advertisers were observing the rules introduced last summer (see Ofcom To Phase… Continue reading ASA Reveals Advertisers Strongly Compliant With Junk Food Ad Rules

Havas is expanding its UK operations further with the acquisition of leading independent media agency, BLM, for an undisclosed amount.In a statement, Havas said that the acquisition forms part of its strategy to consolidate growth in core mature markets and build on the success of its UK brands, which have seen a turnaround over the… Continue reading Havas Acquires BLM