Women’s monthly titles suffered badly during the six-month period ending December 1999, with 60% of titles showing a decrease in circulation. Prima was toppled from its position as market leader with sales dropping 17%; its replacement was National Magazine Company’s Cosmopolitan which now heads the sector with sales of 470,000.Other titles showing significant decline included… Continue reading New Market Leader As Women’s Monthlies Sector Suffers Decline
Rumours surrounding Telewest sent its shares down 22ź to 447˝p with some traders believing further consolidation amongst cable groups is on the cards once Telewest’s merger with Flextech is complete (see Telewest And Flextech Agree Terms Of £2.26bn Merger).Granada was one of the best performers on the FTSE yesterday as consolidation within the ITV network… Continue reading Sharewatch
July to December figures for 1999 show that the women’s weeklies market has declined in overall sales when compared to the same period a year earlier. Total sales for the sector came in at 7.8 million copies, down slightly by 2.2%.Bauer’s Take A Break leads the market, despite circulation falling 3.4% year on year. There… Continue reading OK Sales Surge To Overtake Arch-Rival Hello
Sales of titles in this sector rose marginally during the period in question, although this was largely due to the launch of Real Homes Magazine which appeared on the ABC survey for the first time in 1999.The IPC publication, Ideal Home, enjoyed the greatest increase in sales – 54,357 or 27.2% year on year. The… Continue reading IPC Steadies the Home Interest Ship
The latest figures from ABC show that for teenage magazines circulation levels have fallen by over 327,346 over the past year, a 9.7% decrease in sales.Some magazines have fared better than others however, and Mizz, More, Live & Kicking and the recently launched Girl Talk have all experienced growth in circulation. The worst affected magazine… Continue reading EMAP Retains Lead In Struggling Teen Sector
BBC Magazines is planning a new glossy for women. Codenamed Project Irma, it will be a lifestyle magazine for ABC1 women which hopes to create a new niche in the market and comes in the wake of other planned launches within the sector (see Feature: Middle Youth Sector Strains As Two More Titles Plan To… Continue reading Newsline Brief
BSkyB has announced plans to discontinue the broadcasts of two services on its analogue satellite platform, in an attempt to drive uptake to its Sky Digital service. From April, pay-per-view film service Sky Box Office and subscription film channel FilmFour will both become digital-only on Sky’s service.Sky yesterday announced that it has sold 2.6 million… Continue reading Sky Drops Analogue Channels To Drive Digital
Newspaper group News Communications & Media (NEWSCOM) has reported a pre-tax profit of 10.4% in its half-year results, released today. The company, which is currently the subject of bid proposals from Gannett UK, Johnston Press and Trinity Mirror (see Newscom Bids Referred To Competition Commission), made a £10.3 million profit, compared to £9.3 million for… Continue reading NEWSCOM Reports 10.4% Increase In Profits
A number of advertisers have pulled their ads from Channel 5 in a row between the broadcaster and media agency Carat over the cost of advertising on the channel, according to reports in Marketing yesterday. Nissan, Asda, Abbey National, News International, and Diageo were amongst the clients in the withdrawal, which is believed to be… Continue reading Carat Pulls Ads From Channel 5
Channel 4 is looking for TV sponsorship for its drama and sports strands after both Becks and Volkswagen failed to renew their contracts for the slots. The two packages are believed to be worth over £5 million.Andy Dell, sponsorship spokesman at the channel, said that a number of new clients had come forward to pitch… Continue reading Channel 4 Seeks New Sponsorship Deals
