BBC’s GLR made significant gains in the December RAJAR figures, released this morning. Its weekly reach grew by almost 48%; its share of listening in the capital now stands at 1.2%. The station has plans to rebrand itself this year (see Newsline Brief).Another success for the period ending December 1999 was the Premier Christian Radio… Continue reading GLR Makes Gains In Latest RAJAR Figures
After a strong spell in recent weeks, shares in EMAP slipped back by 175p (10.3%) yesterday after HSBC Securities downgraded its recommendation from ‘hold’ to ‘reduce’. The group is understood to be close to signing a major internet deal, possibly with Freeserve.ITV companies Carlton and United News & Media (UNM) rose yesterday over the possibility… Continue reading Sharewatch
BBC Radio has widened the gap between public service and commercial radio’s share of listening, according to the latest RAJAR figures released this morning.The data, which covers the three months to December 1999, shows All BBC Radio’s share of listening increasing by 1.0% points, when compared to the previous period (Q3). At the same time… Continue reading BBC Increases Its Lead Over Commercial Radio In Latest RAJAR Figures
Most national stations made gains during the three-month period ending December 1999, according to the latest figures released by RAJAR this morning. The most significant turnaround was TalkSport, formerly Talk Radio, which saw its weekly reach increasing by 19.3%. The station has been changing its format and audience base over the last year; its largely… Continue reading National Stations Make Gains In Latest RAJAR Figures
Pharmaceuticals giant Procter & Gamble has doubled its radio advertising spend in the year to December 1999, according to the latest figures from the Radio Advertising Bureau and AC Nielsen MMS. P&G was the thirteenth largest UK radio advertiser with a spend across the year of £3.5 million. Electrical retailer Dixons came in second, after… Continue reading Procter & Gamble Doubles Adspend On Radio In Last Year
Broadcaster BSkyB’s recent rise in share prices came to an end yesterday as some analysts believed they had climbed too far, too quickly. Prices closed down 58˝p to £13.81. The group announced plans to increase its internet developments yesterday (see Sky Furthers Net Investments).Daily Mail & General Trust climbed after it took a 20% stake… Continue reading Sharewatch
Commercial radio reported record revenue figures for 1999. The latest figures from the Radio Advertising Bureau saw total revenue reach £464 million – a growth of 11.1% compared to the previous year.For the final quarter of 1999 the highest ever spend was recorded – £131 million. This was driven by the growth in national advertising… Continue reading Commercial Radio Reports Record Revenue
The latest television advertising campaign for DIY furniture store IKEA has resulted in 49 complaints to the Independent Television Commission (ITC), according to the latest bulletin.The ads, created by the St. Luke’s agency, show scenes of marriages and relationships breaking down, followed by the lines: “Just pack up, find a place of your own. And… Continue reading St. Luke’s IKEA Ads Trivialise Divorce, Say Viewers
The overall decline in national newspaper readership has worsened, according to the latest figures released by the National Readership Survey (NRS). In a year-on-year analysis the whole sector has dropped back 1.3%, or 910,000 readers, for the six-month period ending December 1999.The Daily Mail (up 11.7%), the Mail on Sunday (up 4.9%), the Daily Telegraph… Continue reading National Newspaper NRS Round-Up – December 1999
The Times has unveiled a £2m branding campaign in an attempt to push circulation and establish its status in preparation for further development. From 7 February a three-month TV and poster campaign will launch in London, based around the Times “trusted” brand status.The campaign is part of a three-year programme to push sales beyond the… Continue reading Times Launches £2m Branding Campaign
