United News & Media’s global newswire service, PR Newswire (PRN), has acquired NEWSdesk International, a UK-based company which distributes corporate news via the Internet to journalists specialising in the high-tech market. Vauxhall Omega is to sponsor Classic FM’s ‘Smooth Classics At Seven’ for the second year running. The programme reaches 1.4 million adults every week.… Continue reading Newsline Brief
An advertisement for the first edition of a six-part photography supplement to be featured in the Sunday Times resulted in 140 complaints to the Advertising Standards Authority (ASA).The ad, placed in the Times, was promoting a series called Heavenly Bodies which featured the photographs of Terry O’Neill. The photo in the advertisement, taken from O’Neill’s… Continue reading Sunday Times Supplement Ad Branded ‘Tasteless, Provocative And Blasphemous’
The Newspaper Society (NS) has appointed ad agency BDH TBWA to handle its £3 million marketing campaign. BDH’s brief will be to drive up the share of national advertising in the regional and local press. The objectives for the campaign were first outlined by the Society almost a year ago (see Regional Press Unite To… Continue reading Newspaper Society Appoints BDH TBWA To £3m Marketing Account
According to consolidated weekly viewing figures released by BARB across the year, BBC1’s share of viewing fell below 30% for the first time last year, down to 29.5%. Along with a drop in BBC2’s share year on year (down by 0.3% points to 11.3%), this means that commercial television is taking a larger share of… Continue reading BBC1 Audience Share Falls Below 30%
Carat Manchester, the advertising agency, announced two new appointments yesterday. Gary Parkes has been appointed to provide a specialist direct marketing and media service to clients, and to co-ordinate activities with Carat Group companies in London.Chris Broadbent has also been appointed to the newly created post of deputy managing director at Carat Manchester. He was… Continue reading Changes At Carat Manchester
MediaTel is pleased to announce the addition of Retail Locations data within our Regional Media and mapping database from today.Retail Locations has become the industry standard for details of motor dealers to supermarkets, building societies to opticians. Postcode locations are held for over 180,000 retailers in all.The powerful combination of this data and MediaTel functionality… Continue reading Retail Locations Launches On MediaTel Today
It has been reported today that a major shareholder in the Mirror Group has urged the company to resume merger talks with regional newspaper publisher Trinity International. The negotiations, which have been on and off since last year, broke down again at the weekend (see Mirror Group-Trinity Talks Fizzle And Die).Phillips & Drew Fund Management,… Continue reading Mirror Shareholder Urges That Trinity Talks Resume
RAJARTopline data release dates as follows:Full audience RAJAR data will be available on the following dates: 20 May (Q1), 16 August (Q2), 8 November (Q3) and 15 February 2000 (Q4). These dates are yet to be confirmed.ABC’sNational Newspaper Release Dates As Follows:July-December ABC’s for consumer titles will be released on 12th February 1999, while regional… Continue reading 1999 Data Release Calender
Channel 5 has announced a deal with RTL Germany and pan-european news channel EuroNews to provide the first European news advertising package.The European TV Newslink is a single purchase of advertising spots in and around the early morning news on major national channels in 13 countries, and the spots will also be shown in the… Continue reading Channel 5 Joins Pan-European TV Newslink
In a landmark case, the Office of Fair Trading (OFT) is today presenting a case to the Restrictive Practices Court claiming that the Premier League’s 20 football clubs are operating as a ‘cartel’ in collectively selling TV rights to broadcasters (see Premier League Pledges Live Football For All). The outcome of the case could dramatically… Continue reading OFT Embarks On Case Which Could Change The Future Of Televised Football
