In its latest report, the Independent Television Commission recorded a number of complaints directed at three of the main television companies involved in the imminent launch of digital television (see Newsline).Granada’s advert promoting the TV2000 scheme, in regard to equipment offers for the receipt of their digital service, received complaints that it was misleading. Sky… Continue reading ITC Fields Complaints On Digital TV Advertising
EMAP Radio will complete the transition to its nation-wide AM Magic brand by renaming the Preston-based Red Rose 999 as Magic 999 and Manchester’s Piccadilly 1152 as Magic 1152. The changes will become effective from January 1999 and April 1999 respectively. EMAP will then have nine Magic AM radio stations across the country.Subscribers can access… Continue reading EMAP Works Its Magic
Agency reaction has been fairly positive to the ITV ’99 schedule that was unveiled yesterday (see ITV – Coming From The Heart).Shaun Jordan, associate director at BBJ, was pleased with the sports coverage ITV had on offer, including the Champions’ League “which, providing Man Utd and Arsenal do well in the competition, should pull in… Continue reading ITV ’99: Not Quite 00Heaven But May Have A Licence To Thrill
The ITC issued guidance to broadcasters and advertisers today to ensure that viewers are not misled by price comparisons in television ads featuring sale or discount offers. The Commission believes that some of the price comparisons made are potentially misleading.The ITC’s requirements are in line with the DTI’s Code Of Practice For Traders on Price… Continue reading ITC Tightens Policy On Price Comparisons In TV Advertisements
MediaTel has appointed Jeannette Thomas to its board of directors. Jeannette has been with MediaTel since 1996, when she joined as the company’s first client services manager. She is currently responsible for MediaTel’s 120 subscribers, and is also involved with the JICRIT contract which the company was awarded in May.MediaTel’s managing director, Derek Jones, commented:… Continue reading New Director For MediaTel
The latest NRS figures for national newspapers show that only one paper, The Mirror, managed to make any kind of gain in readership year on year for the six months March-August 1998. The Mirror now has around 6.4 million readers.It is understood, however, that the Mirror Group has admitted that circulation/sales of the paper for… Continue reading National Newspaper NRS – August 1998
The latest NRS figures for national newspapers show that only one paper, The Mirror, managed to make any kind of gain in readership year on year for the six months March-August 1998. The Mirror now has around 6.4 million readers and was up by 425,000 readers (7.1%) for this period.It is understood, however, that the… Continue reading National Newspaper NRS – August 1998
Cabal Communications, the company which operates under the strapline ‘probably the world’s most innovative magazine publisher’, has appointed Dan Proctor as associate business development director of its advertising division.He joins Cabal from Dennis Publishing where he was deputy ad manager of Maxim magazine. The ad team has also appointed Charmian Denison from NatMags, as business… Continue reading Cabal Appoints Business Development Director
Agency estimates for August 1998 put total terrestrial TV (including GMTV) ad revenue at £166.98 million. Year on year, ITV, Channel 4 and Channel 5 show increases in revenue and GMTV continues to lose advertising income.TV’s Adults impacts were down year on year for August, by 1.6%; ITV lost impacts in the Housewives and Women… Continue reading TV Round-Up – August 1998
The Guardian has a new foreign editor in the form of Ed Pilkinton, originally editor of the Saturday section, who has been with The Guardian since 1993.Steve Busfield has been appointed city news editor, Pat Collinson becomes deputy editor of the Saturday section ‘Jobs and Money’, and Audrey Gillian joins as a reporter after leaving… Continue reading Guardian Appoints New Foreign Editor
