The Broadcasters Audience Research Board has agreed a revised tariff structure after the new proposals which emerged last week met with disdain from sections of the industry.The new tariff was agreed at a Barb board meeting on Tuesday and letters have now been sent to subscribers detailing the new arrangement. It is rumoured that the… Continue reading Barb Revise Tariff
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Mediavest Manchester will next month be launching a Scottish media operation called Media Vision. The shop will be based in Leith, Edinburgh, and headed up by Sue Holloway and Roy Woodward.Holloway is currently media director at Campbell Stafford and Woodward is the former managing director of the now defunct Timberbush.This coincides with the Media Business… Continue reading New Media Shop For Scotland
News Corporation today announced full year financial results which showed a disappointing 2.5% increase in pre-abnormal net profits to A$1.295 billion (£602m), which is below the expected A$1.4 billion. A A$1.3 billion buyback of the company’s shares was also announced.The UK however was one of Mr Murdoch’s better performing regions, where operating income from businesses… Continue reading Profits Slow At News Corp
Trinity International has said that it intends to buy Dublin-based Post Publications for £4.9m. Post publishes The Sunday Business Post, which has a circulation of around 42,000. The deal is subject to approval by the Minister for Enterprise, Trade and Employment in Ireland.Trinity appears keen to take a dominant position in the Irish regional newspaper… Continue reading Trinity Buys Dublin Publisher
The Advertising Standards Authority has followed the ITC’s recent lead by criticising car advertisers which sell their products by focusing on speed and acceleration.A number of complaints were received by the ASA regarding press and poster ads for Audi and Volvo cars. Objections, including one from the Department of Transport, to a poster for an… Continue reading ASA Upholds More Car Ad Complaints
Agency estimates put the total terrestrial TV revenue for July at £160.320m. Of this, ITV brought in £116.25m , Channel 4 £36m and C5 £8.07m. All of these figures are down on the previous year. LWT put in the strongest performance among the ITV areas, with a year on year increase of 0.2% points to… Continue reading TV Revenue – July
British American Tobacco is rumoured to be planning to buy a Formula 1 motor racing team in a bid to escape the tobacco advertising ban which will be implemented by the new Labour government.BAT would have to spend around £175m to become involved in this side of the sport and Marketing magazine names racing car… Continue reading BAT Set To Dodge Tobacco Ad Bans
The Radio Advertising Bureau has launched a new guide entitled “How Advertisers Use Radio”, which aims to demonstrate the types of analyses which can now be conducted using the available radio analysis systems. It also highlights the variety of approaches taken by advertisers when using radio.According to the RAB, a large proportion of Commercial Radio’s… Continue reading RAB Launches Radio Ad Guide
Eurosport has announced that Patrick Irwin will become the channel’s new sales manager. Irwin was previously business development manager at sports consultancy SIS.Eurosport: 0171 468 7777
National display advertising revenue in the regional and local press has grown by 14.4% year on year to £55.5 million for the first quarter of this year, according to the Advertising Association’s latest survey. This is the highest growth the regional press industry has achieved in a decade.It also outperforms TV (up 6.7%), national press… Continue reading Regional Press Ad Revenue Grows
