IPC magazines and Times Newspapers are launching their first major joint promotion this weekend.Times readers will be able to obtain a free copy of one of twelve IPC titles in exchange for four coupons printed in The Times. The coupons will be printed in the paper over a six-day period from Monday, January 20.There will… Continue reading IPC Magazines Link Up With Times
Cheryl Allen is now Regional Sales Director at Emap Radio. She was previously responsible for selling all Emap stations, except Red Dragon, to agencies outside of London.…Capital Radio has promoted Carina Martin to marketing manager from marketing executive. She will now have responsibility for the marketing and advertising areas of Capital FM and Capital Gold.
Film & TV Week , IPC’s new weekly listings magazine, went on sale for the first time today. The trial price is 40p. It is targeted at dedicated film fans, who don’t miss a movie, whether it be on the box, at the pictures or on video. Film & TV Week claims to be challenging… Continue reading First Issue Review: Film And TV Week
Harrods, the world famous department store, has won it’s High Court Case to stop it’s name being used without permission on the Internet.Harrods instigated legal proceedings in August last year against Mr Michael Lawrie and others who had applied for, and were using, the Internet address, harrods.com. The High Court decided that the actions of… Continue reading There Is Still Only One Harrods
The national newspaper ABCs for December show that the Sunday market has got both the highest and the lowest results. The Sunday Telegraph has seen the most marked leap in sales with an increase of 35.76% year-on-year while the Express on Sunday continues to show the biggest fall, down 17.32% year-on-year. In the daily market… Continue reading National Newspaper December ABCs
In an unconfirmed leak to the Financial Times, the Capital Radio Group is reported to have told the Radio Authority that it will as much as triple the programme budget of Capital Gold, if it is successful in winning the new London FM frequency. The current Capital Gold budget is about £900,000 a year. This… Continue reading Capital To Invest In Gold
The Advertising Association has forecast that UK advertising expenditure will rise by 5% ,on constant prices, during 1997. The AA also predicts that ad expenditure for 1996 will reach £11.73bn.Job vacancies have reached their highest in 20 years and classified advertising should benefit accordingly. Print revenue should profit greatly from the classified advertising boom and… Continue reading Ad Expenditure On The Up
A glossy magazine for high flying Irish men and women living in Britain is in the publishing pipeline. Crack?, Irish slang for what’s going on?, is the name of the proposed title. But, the people behind the headline need to raise at least £350,000 to get the monthly magazine off the drawing board and into… Continue reading Its A Cracker
The Independent Television Commission has published a draft Code of Conduct on Electronic Programme Guides (EPGs) for public consultation.EPGs are the electronic menus which viewers will increasingly be calling up on their TV screens to select the television programmes they wish to watch. Of particular concern to the ITC is that the assembly and packaging… Continue reading ITC Launches Consultation On Programme Guides
MediaTel, the UK’s biggest media database, now almost entirely accessible via the Internet, launches its new Press Database service and a redesigned look to its complete web product this afternoon.The new Press Database offers users a number of improved features which allows access to information on press circulation and readership data quickly and easily. The… Continue reading MediaTel Launches New Database
