The Sun and the Daily Mirror revealed today the Christmas television schedules, as the battle between the terrestrial channels continues.BBC1 starts the fight on Christmas Eve premiering the film Super Mario Brothers while for the same time ITV can only come up with Protocol, and later on in the evening Top Gun both films shown… Continue reading Christmas Schedules For 1996
Admissions Cinema admissions have been varied so far this year, with January and February starting 1996 off well by each recording figures of just over 12 million. The best month of the year so far however was August which saw an overall increase of 23.87% on the same month last year with a figure of… Continue reading Cinema Round-Up – January To October
Unofficial overnight figures for last night’s screening of ITV’s detective drama Inspector Morse show that it achieved a peak audience of 14.29 million viewers, with an average audience of 13.59 million between 8pm and 10pm.BBC1 had How Do They Do That?, Points Of View, Nine O’Clock News, Budget Response and X-Files up against Morse and… Continue reading Inspector Morse Overnights
Channel 4 is set to open up sponsorship opportunities for its most popular programmes. It will mean that programmes such as Brookside, Friends and Frasier will able to carry a sponsor for the first time. Up until now few programmes have been available for sponsorship on the channel, the Film on Four season being the… Continue reading Channel 4 Opens Up Sponsorship Avenues
Roger Gane has resigned as Executive Director at RAJAR Ltd. He will leave his post early next year to become International Media Research Director for the IPSOS Group, the parent company of RSL, who hold the RAJAR research contract. A successor is currently being sought.Of his move, Roger told MediaTel today: “I have very much… Continue reading Roger Gane Leaves RAJAR
According to research carried out by Grey Advertising, women want advertising to drop its outdated stereotypes toward them. The research found: 96% of women say they want to be appreciated as individuals in their own right, with 70% saying that it is very important. 32% dream of having someone to help them do the domestic… Continue reading Women Tired Of Stereotypical Advertising
Channel 4 has announced its Christmas schedule, which it says provides its traditional mix of the untraditional for a fortnight of alternative festive viewing. Following the trend of Christmas pasts, Channel 4 will again be showing an alternative to the Queen’s Speech. Rory Bremner will be impersonating Princess Diana in what the station says will… Continue reading Channel 4 Unveils Festive Crackers
Euromoney, the magazine publisher and conference organiser, has announced record interim profits for the year to September 30th 1996.Euromoney achieved pre tax profits of £25.5 million, which compares to £18.2 million for the same time last year. Cost cutting and improved cash margins are said to have contributed to the improved profits.Euromoney Publications: 0171 779… Continue reading Euromoney Announce Interim Profits
Channel 5 has announced that it has secured a deal with 20th Century Fox International TV for the UK terrestrial premieres of its recent major films releases. The deal will include premieres of such films as Independence Day, Mrs Doubfire, Speed, Hot Shots Part Deux and Mighty Morphin Power Rangers.The deal was negotiated jointly with… Continue reading Channel 5 Sign Film Deal With Fox
Future Publishing has appointed Stephen Price as the new advertising manager responsible for FutureNet, the company’s website. He was previously director of sales and marketing at Screen International in Los Angeles.Future say that due to the ‘tremendous growth’ within this division, the London team is looking to recruit another three members to its ad department… Continue reading Future Appoints Ad Manager For Website
