Cable and satellite TV channels need to convince non-subscribers that they offer a quality “must-have” alternative to terrestrial viewing if they are to register substantial growth rates.This is one of the findings of CIA MediaLab’s latest Sensor survey which asked non-subscribers their reasons for not signing up. Almost half (45%) state that they are happy… Continue reading Cable And Satellite ‘Must Improve Viewing’
Takeover speculation again caused fluctuations in the TV market last week though for once the action materialised, with Carlton taking over Westcountry and United News and Media increasing is stake in HTV to just short of 30% late on Friday.Carlton’s price rose 4.5 to 513p last Monday on news of its acquisition while United, whom… Continue reading Sharewatch – W/E 29/11/96
Scottish Radio announces its full year results on Tuesday, while Border announces interim results. Carlton Communication publishes its full year profits on Wednesday.A new magazine-styled newspaper called The Latest launches on Wednesday. There will be TV and Web round ups appearing on Newsline later in the week. A review of Carlton’s new website will also… Continue reading The Week Ahead
The Managing Director of Melody Radio, Sheila Porrit, today denied weekend press reports that the station had been put up for sale. Sheila told MediaTel that the story that appeared in the Mail On Sunday was ‘a total fabrication’ and the company was not for sale.Melody Radio: 0171 584 0400
After 2 years of examination a working party comprising representatives from the Advertising Film and Video Producers Association (AFVPA), the Incorporated Society of British Advertisers (ISBA) and the Institute of Practitioners in Advertising (IPA) have produced a new handbook setting out the best practice for the cost effective production of commercials, which replaces the 1987… Continue reading Producing Advertising Commercials – New Handbook
The ITC has announced that it is to investigate the practice of premium channel bundling in the Pay-TV market. A specific complaint has been made against the Disney Channel and its terms of supply will be looked at within the investigation.Under Section 2(2) (a) (ii) of the Broadcasting Act 1990, the ITC has a duty… Continue reading ITC Announces Investigation Into Premium Channel Bundling
United News & Media has increased its 19.9% stake in HTV to just under 30% in a move which will increase United’s share of total UK viewing to 5.5% and of ITV viewing to 18%.United paid £36.7m for the 8.7m HTV shares and the deal is seen by many as a defensive move to block… Continue reading United Raises Stake In HTV
A restructuring of staff at the Publishing Consultancy, following the departure of Stacey Paul, has seen promotions for Joy Rosen and Jane Lenny who have become advertising managers on TV Quick and Take A Break. Louise Edwards and Louise Lawrence, sale directors on Take A Break and TV Quick, have had the jobs expanded to… Continue reading Appointment News
Last night the Independent Television Commission named its new chairman for the next five years. Businessman Sir Robin Biggam will take over from Sir George Russell who retires next month.Sir Robin, aged 58, is already Chairman of the Fairey Group, and has served as a non-executive director of British Aerospace, British Energy and Redland. One… Continue reading ITC Names New Chairman
No real change in the top programmes of the week with Coronation Street maintaining its first place and taking second. Wednesday episode achieved 18.26 million viewers, with Mondays gaining 17.59 million, helped along this week by the departure of long-standing character Raquel leaving devastated husband Curly.ITV’s dramas continue to gain larger audiences than the BBC,… Continue reading TV Viewing Summary – W/E 17/11/96
