Rajar has decided to return to a “pre-list” diary methodology which will begin in April 1996.The adoption of a revised version of the diary method for Quarter 4 caused concern because its use resulted in a drop in listening figures for most stations. This method will continue to be used for Q1 1996.A new style… Continue reading Rajar To Abandon New Diary Method
The ITC has awarded the cable delivery franchise for the Haywards Heath area to the sole bidder Eurobell (Mid-Sussex) Ltd.Eurobell’s cash bid for the franchise in the Mid-Sussex district was £733,025. The company is committed to offering services to at least 31,150 homes in the course of a build programme ending in the year 1998.ITC:… Continue reading New Cable Franchise Awarded
Views expressed at a BBC Governors’ Seminar last November on taste and decency will be incorporated into a revised version of the BBC’s guidelines for programme makers.The Guidelines’ section on taste and decency will see a strong emphasis placed on the importance of the watershed. It will also reflect concerns about the use of bad… Continue reading BBC To Issue New Taste And Decency Guidelines
Flextech, the UK cable and satellite group, announced today that it has established its sales division as an independent sales house.The new airtime sales house will be free to represent non-owned or managed channels. It will be managed by Flextech’s current vice president of sales, Richard Burdett, who will report to a management committee chaired… Continue reading Independent Sales House For Flextech
The latest CIA Sensor Survey has revealed that public opinion is against an extra episode of Coronation Street (Newsline 21/03).Less than a quarter (22%) of the general public thinks it is a good idea, over half do not want it (54%) and the remaining 24% have no strong feelings on the subject. In terms of… Continue reading 54% Against Fourth Coronation Street Episode
IPC, which has the most titles of all publishing companies in the women’s monthlies magazine sector, twelve, also has the largest market share, at 32%. The National Magazine Company, with its seven titles has the next biggest share, at 26%. The only other publishing company to have a share of over 10% is Emap Elan;… Continue reading Women’s Monthly Round-Up – July To December ABCs
The ITC has appointed MORI to carry out a comprehensive research project into the perception, understanding and experience of the ITC, the first since the Commission was established in December 1990.The Commission requires reliable evidence of how it is perceived by a range of audiences, including the general public, the broadcasting and advertising industries, Westminster,… Continue reading Research Into Perceptions Of ITC
http://www.telegraph.co.uk/The Daily Telegraph is set to revamp the Electronic Telegraph from 2 April. New features from next week will include an interactive classified advertising section and an archive facility which will search for stories with a related theme.The design will also be altered, adding a menu bar to each page and changing the background colour… Continue reading New Look Electronic Telegraph Claims Over 210,000 Users
Bristol-based radio group GWR this morning made an agreed offer of £24m for East Anglian Radio.The main reason for the buy is that East Anglian, which operates 5 licences, provides a good geographical fit with GWR’s stations in the surrounding area. The East Anglian group, which has a weekly reach of 43% and market share… Continue reading GWR Buys East Anglian Radio
Atlantic 252 and Talk Radio are to form a joint sales operation under the name of CLT UK Radio Sales, which will operate across CLT’s UK radio interests. CLT UK Radio Sales will be responsible for all group revenue generation.Initially CLT UK Radio Sales will cover just Atlantic 252 and Talk Radio, with other CLT… Continue reading National Radio Stations Join Forces For Sales
