Abbott Mead Vickers have published a report into the future of television and how it will be affected by new broadcast technology for the coming decade.Predictions made by the report include:– Whilst there will be an increase in the growth of multi-channel homes by the year 2005, the number is unlikely to be more than… Continue reading Timescan – A Look At The Future Of Television In The UK
He-Lines magazine, the fashion business title is to go monthly following growing sales.The business title which focuses on the men’s fashion industry with news, reviews and new products was launched 5 years ago as a bi-monthly. This glossy is aimed at retailers and has a circulation just under 10,000 pending its first ABC audit this… Continue reading Fashion Magazine To Go Monthly
The Advertising Association has forecast advertising expenditure to grow by 4% year on year in 1996 compared to 3.5% in 1995 (figures in real terms).It is predicted that real growth should continue in 1997 but it is inevitably subject to potential alterations.Jonathan Bullock, Head of External Affairs at the Advertising Association said that they were… Continue reading Advertising Expenditure Sees Steady Growth
New European rules on advertising could lead to some programmes being scrapped and others facing big drops in revenue. In a crucial vote tomorrow, the European Parliament is expected to support a move which would ban sponsorship of children’s shows and toy ads in the centre breaks of programmes.The proposal is strongly opposed by the… Continue reading European Threat To Ban TV Ads For Kids
South African-born Josh Dovey is leaving the UK to become Managing Director of Hunt Lascaris TBWA and Omnicom’s joint venture media dependent in Johannesburg. Dovey, currently Joint Deputy Managing Director at CIA Medianetwork, will leave London in the Spring after 14 years working in the UK.Dovey’s client responsibilities have been divided between existing CIA Medianetwork… Continue reading CIA Deputy Managing Director Returns To South Africa
Clacksons have been appointed National Advertising sales representatives for the Herald Newspaper Group, the publishing group purchased by Home Counties Newspapers late last year. The titles include the Harlow/Stortford Herald Series and the Bedfordshire Herald Series. Clacksons now represent all of Home Counties 49 titles.Clacksons now have a portfolio of 165 titles which represents 5.25… Continue reading Clacksons Win Herald Newspapers National Sales
David Herro, the Chicago fund manager who instigated Maurice Saatchi’s departure from the Saatchi advertising group last year, has sold a £4.2m stake in Cordiant.He has also taken stakes for a new fund in two other British companies: Vardon, the leisure group, and Powerscreen, the Northern Irish engineering group.Herro said that the move did not… Continue reading Herro Fund Sells Cordiant Stake
Weekend newspaper reports state that Maurice Saatchi has asked Cordiant, the advertising agency formerly known as Saatchi & Saatchi, to have back use of the Saatchi name.Sir Tim Bell, spokesman for Maurice Saatchi, said: “We would like the name back because it is ours.” However, Jennifer Laing, the chairman of Saatchi and Saatchi Advertising which… Continue reading Saatchi Wants Name Back
European Commissioners are to start broadcasting to European countries in a bid to get more in touch with European voters. Broadcast via Eutelstat, the commission’s own satellite receiver, you could receive ‘total allowable catches’ in full. as they are announced at a press briefing. Or viewers could enjoy a ‘thematic dossier’ of European capitals, before… Continue reading European Union Turns To Satellite
The Edgbaston Chronicle, a free weekly newspaper with a VFD figure of 24,576 (01/95-01/95) delivered in south-west Birmingham closed on Friday. Its publisher, Wolverhampton based Express & Star said there are no plans to replace the title.
