US West announced full year results from the Baby Bell regional phone companies with a 55% jump in net earnings to $409m in the final quarter, helped by the flotation of TeleWest, its UK joint venture. TeleWest increased the number of cable subscribers by 42% to 320,000 and its telephone lines by 94% to 271,000.
Sir Peter Walters, the former BP chairman appointed to the board of Saatchis by Maurice Saatchi said yesterday that “he could not conceive” of Maurice rejoining the board. He said that the proposal for reconciliation made by Charles at the weekend was unworkable because shareholders and employees were opposed to Maurice rejoining.Any hopes of a… Continue reading Saatchi Peace Plan Dismissed
EMAP has closed Carweek, its highest profile launch this decade, after just eighteen months. The publisher has admitted that it misjudged the market.The magazine’s sales floundered from the start, not achieving the initial advertiser guarantee of 110,000. This was initially blamed on the title’s A3 format, which meant it could not be stacked alongside other… Continue reading EMAP Closes Carweek
In a significant deal for both parties, Mazda has agreed to support British Athletics over the next three years through a £500,000 sponsorship deal.This is the first sponsor for the sport since the drug cases against Diane Modahl and Paul Edwards at last year’s Commonwealth Games. Athletics has lost some significant sponsors over the last… Continue reading Mazda Athletics Sponsorship
Channel 4’s 1995 ratecard, released this week, shows no major changes on the 1994 ratecard. The only change is the discount for macro region packages, where the discount for the South macro area is now 70% instead of the previous 75%. Other macro areas retain the same discount.
Scottish TV has secured a three year airtime deal with the UK’s largest advertiser, Unilever, bringing to an end a dispute which kept a range of products off Scottish screens in 1994 when it was represented by The Time Exchange. Now all advertising is handled by TSMS.Managing director Gus Macdonald said that the agreement would… Continue reading Scottish TV Wins Unilever Deal
TSB has signed a £4 million sponsorship deal with British athletics, in a two year extension of its current backing. The new deal includes sponsorship of the team kit.It begins with the international against Russia in Birmingham on January 28 and also includes other international meets.News of this deal follows swiftly after the announcement of… Continue reading British Athletics Team Sponsorship
According to Register-Meal brand expenditure data for November the National Lottery spent in excess of £8m (8,368,000) on publicising the event; the first draw taking place on 19th November 1994.The National Lottery expenditure split was as follows: £(000’s) Television 3589 National Press 2668 Outdoor 1518 Regional Press 380 Radio 213
Bell Cablemedia is thought to be the next cable company to float. Analysts say the flotation could raise over £100m. The company say they would use the money for acquisitions, and speculation is that Videotron, in which Bell already has a 30% stake may be a target.Bell Cablemedia covers more than 2m homes in Britain… Continue reading Another UK Cable Flotation
In an effort to attract readers of Me, which closed last week, G&J is cutting the price of Best this week from 50p to 35p.
