According to figures published today in Media Week, the extracts from Prince Charles’ biography took The Sunday Times’ sales to an all-time high of 1.63m last week. The cover price was also cut to 50p for one week only. The other quality Sundays, possibly helped by that price cut, are each thought to have boosted… Continue reading Sunday Times’ New High
According to BARB data for w/e October 9th, ITV has recorded its highest share of viewing this year – 41.7%, and ITV and Channel 4 combined their highest share since w/e January 16th – 53.1% this week against 53.5% then.Commercial television’s combined performance was helped by BBC2, whose 8.3% share was its lowest of 1994… Continue reading ITV Achieves Highest Share This Year.
New sales structure for the Guardian and Observer.National managers – The Observer: Stuart Taylor, the Guardian: Joe Clark, the magazines – Miranda Cleverdon. Head of client sales: Richard Joyce. Head of features, a new role specialising in classified and display advertising in features: Jane Henley.Virgin 1215’s new sales controller, reporting to John Pearson, is John… Continue reading Appointments
TOPPS, the new advertising medium supplying programme features through television monitors on buses, has released its first ratecard. Two monthly packages are available – each of 10 spots per three hour viewing cycle, 1500 spots per month.Spots can be bought alongside specific programme types – £12,800 per month – or a Run-of-Cycle option is available… Continue reading Topps Ratecard
The usual round of leaks ahead of a the next RAJAR data (released Tuesday) are said to show that commercial radio has about 200,000 listeners more than BBC radio now (28m compared with 27.8m).ILR is said to have achieved a 47% reach (22m); Radio 1 is down further to 24% (11m), and Atlantic and Virgin… Continue reading Commercial Radio Overtakes BBC
Reed Regional Newspapers has relaunched the Wimbledon News, previously a free title, as a 72-page paid-for.
At the annual meeting of News Corporation yesterday, Rupert Murdoch admitted that the Sun’s 20p cover price cost the paper £1m a week at one stage. He said that the price of the paper, now 22p,would gradually rise.“We expect to hold the majority of our circulation gain as we go back up in price slowly.”Of… Continue reading Sun Price To ‘Rise Slowly’, Times To Stay At 20p.
A House of Commons debate, sponsored by the Newspaper Society, voted decisively in favour of newspapers having a major role to play in new interactive media markets, but newspaper consultant Jim Chisholm warned that,in the UK,government legislation could stop the multimedia revolution getting off the ground.Crenagh Lodge, chairman of CLK argued that newspapers would only… Continue reading Newspapers Positioned To Drive New Information Highways
A new study by CIT Research finds that 32 million of the 155 million homes in Western Europe are now cable TV subscribers. Of 47 million households able to watch satellite TV, just under 70% do so via cable TV networks.CIT predicts that there will be 55 million cable TV households in W. Europe by… Continue reading Cable TV Networks Reach One In Five In Western Europe
Twix has signed up for a second time as the sponsor of the ITV Chart Show,which returns on Saturday (October 22). This was the first ITV programme to be sponsored.
