Unconfirmed reports in todays Daily Mail suggest that the Football Association has signed a £15 million deal with brewers Courage for sponsorship of the FA Cup. It comes after England’s failure to reach the 1994 World Cup which deprived the FA of some much needed revenue.The FA have made it clear that the sponsor’s name… Continue reading Fa Cup Sold For £15m
Growth of installed satellite TV dishes during the first six months of 1994 was 200,000, the lowest six-monthly growth recorded by monitoring company GfK, since they began measuring the market in 1991.However, satellite dishes grew by 34,000 in June, to 2,666,000; this is significantly better than the 20,000 increase measured during May. GfK’s commercial director… Continue reading Satellite Growth Slowing Down
IPC Magazines has today announced details of its new mass market women’s weekly magazine, Eva. Eva, aimed at C2D women aged 18 to 45, will be launched into the “easy entertainment” sector, alongside Chat and Take a BreakEditorially the title will cover celebrity gossip, true life/readers stories, and “newsy, quirky, human interest stories”. Eva aims… Continue reading IPC Major Launch – Women’s Weekly
Brian Jacobs, International Media Director of Leo Burnetts said last night that Zenith’s opening in the United States would not affect the buying market there, in the way the UK market was changed.There are a number of much larger buying shops in the US, where comparitively Zenith will not be a major player. Brian Jacobs… Continue reading Zenith In Us “On Defensive”
BSkyB has announced that from October 1, 4 new channels will be included as part of the Sky Multi-Channels package. The Learning Channel – practical programming covering family, DIY, health VH-1 – MTV for the over 25s Romance – Dedicated to romantic soaps Sky Travel Channel From October 1 subscription charges for the multi-channels package… Continue reading BSkyB To Launch 4 New Channels
The latest Jan-Jun ABC circulation figures for women’s interest magazines show both the monthly and the weekly markets decreasing slightly.Among the women’s weeklies, Woman showed the biggest increase year on year, up 7.6% to 769,364. Take a Break remains the market leader, with 19.16% share of the women’s weeklies; its Jan-Jun ABC is up 4.1%… Continue reading Women’s Interest Abc Round-Up
ITV Sport today signed up Bob Wilson as its new football anchorman. The former Arsenal goalkeeper joins ITV after spending twenty years as a presenter with BBC, working on Football Focus, Grandstand and Sportsnight.His first role for ITV will be to present the channel’s opening match, which features Manchester United versus Gothenburg on September 14… Continue reading Bob Wilson Joins ITV Sport
Attic Futura are launching a new young women’s monthly title in October. Called Sugar, the glossy title is launching with an initial print run of 400,000.Aimed principally at 14-17 year olds, the title will be a general lifestyle guide, covering beauty, fashion and entertainment. Each edition will have over 100 pages. £1m is being spent… Continue reading Attic Launch New Teenage Title – Sugar
Eve Pollard has resigned as editor of the Sunday Express, and will be replaced by Daily Star editor Brian Hitchin.Eve Pollard has been editor of the Sunday Express for three and a half years and will retain her links with the newspaper as a consultant.She said today that she had greatly enjoyed her time at… Continue reading Eve Pollard Resigns Sunday Express
Emap Consumer Magazines has restructured its Metro and Women’s Group titles, grouping the ad sales for five titles under one publisher, Barbara Patterson. Patterson is currently ad director for Just Seventeen, Looks, and More, and becomes publisher of those three titles as well as Smash Hits and Big.Steve Newbold, former publisher of Smash Hits and… Continue reading Emap Ad Sales Reshuffle
