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In a statement issued last week, the Trust described the service as a “natural progression in a digital age.”

After a long-running battle between the two, the BBC and BSkyB have finally agreed that the BBC will no longer have to pay to put its channels on Sky’s pay-TV platform.

Despite all of Saturday’s bombastic noise and attention-grabbing visuals, the weekend’s most intense battle was to be fought on Sunday as the broadcasters rolled out their ratings juggernauts.

FT Group, which owns the Financial Times, saw profits rise 17% to £55 million as parent company Pearson struggled to cope with a declining US education market.

As Mobile World Congress closes for another year, Simon Andrews, founder of Addictive!, rounds-up the key take-outs – and explores some of the new opportunities.

Performing much better was the bite-sized slice of Mockney ruckus at 7:30pm as the day’s biggest audience tuned in to see the newly-returned Stacey Slater and some bloke from Busted shout at each other. A lot.

The latest financial results for Virgin Media’s TiVo reveal that global subscriptions were up 34% year on year to reach 4.2 million.

Martin Sorrell’s group saw an 18.7% leap, beating French rival Publicis, which was up 8.8% to £900 million.

Following a competitive tender for the rights, the new two-year contract, starting in September 2015, will see BT Sport show around 115 live matches a season – 15 more than the current deal.

The director general of the BBC mounts a strong defence of the £145 annual licence fee, as he calls for it to be extended to include people watching content via iPlayer.