The Q4 2013 Bellwether Report, published today, reveals a strong upwards revision to marketing budgets, marking the fifth quarter of consecutive growth and the second-highest rate of growth in the survey’s history.
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Ahead of the CES debrief next week, Newsline hears from Videology’s Rhys McLachlan as he shares his thoughts on the biggest themes from this year’s gadget-fest. Prepare to pay homage at the feet of the TV gods…
The return came at a cost for the third series of Death in Paradise (9pm) as its main star became the latest victim of the week, opening the door for a brand new ‘bumbling’ lead; new face, exact same characteristics.
As well as tablets and games consoles, internet connected TVs offering access to blinkbox showed strong growth,
Torin Douglas speaks with Dominic Grounsell, marketing director of RSA’s MORE TH>N, about the advertising power of Facebook for the insurance brand, big data scepticism and how clients should work closer with media owners.
Following large-scale public consultation, the BBFC has announced that it will be publishing new Classification Guidelines for film and video on 24 February.
Between one million and 1.5 million UK homes will subscribe to two or more pay-TV providers by the middle of 2014, according to Deloitte.
Through the private marketplace, Guardian News & Media will sell video inventory programmatically to selected trading desks and agencies.
BBC1’s Sherlock has broken a record for timeshift viewing, but Richard Marks of Research the Media argues that, as digital TV reaches maturity, growth in timeshifted and VOD viewing may actually be slowing.
Whether its harmless pandering to pent-up nation or inciting hatred, the show is working a treat for Channel 4.
