Channel 4 has announced that the latest series of popular show Come Dine with Me is to take on a new set up that will add a ‘distinctive change’ to the long-running series.
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The new platform enables consumers to buy products immediately after watching an online video ad.
Ahead of MediaTel’s CES Debrief in January, the event’s chair, Graham Lovelace, takes a look at what we might expect – and what the implications might be for advertisers, agencies and media owners.
YouGov predicts that more than 20 million are likely to have a tablet after the festive and sales period.
Tuesday’s television line-up saw audience interest peak in the early evening as the nation’s favourite second-rate soaps had a chance to shine.
From Tuesday, a small number of people will see video ads for the film ‘Divergent’ begin playing as they come into view in their newsfeed either on a mobile device or a desktop.
Speaking at Variety’s Dealmakers Breakfast in LA, Microsoft’s entertainment and digital media president said that the company hopes to have something ready for the first or second quarter of the year.
The Digital Trading Standards Group releases guidelines to ensure online display advertising is less likely to be associated with inappropriate or illegal content.
It looks set to be a strong Christmas for lower-cost tablets from brands such as Tesco, Argos and Carphone Warehouse, with 17% of hopeful recipients expecting to receive Tesco’s Hudle.
Monday’s evening schedule brought viewers a litter of prime time finales with BBC One’s recently axed Ripper Street (9pm) leading the way.