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ITV has reported operating profits up 9% to £163 million, boosted by strong performances from businesses outside ITV1. The broadcaster’s flagship channel continued to struggle in the first half of 2006, reporting an 8% fall in advertising revenue in the first six months of the year to £654 million, while its share of commercial impacts… Continue reading ITV Profits Up Despite Weak Ad Market

Interpublic Group, the holding company of agencies including Lowe Worldwide and McCann Erickson has reported second quarter 2006 revenue of $1.53 billion, compared to $1.61 billion in the same period a year ago (a 4.8% drop), with first half revenue of $2.86 billion, compared to $2.94 billion during the first six months of 2005. The… Continue reading Interpublic Revenues Fall

By 2010 traditional television advertising will be one-third as effective as it was in 1990, according to a new report from McKinsey & Co. The predicted loss of effectiveness is down to an assumed 15% decrease in buying power caused by cost per thousand rate increases. Other factors which are identified in the McKinsey report… Continue reading Effectiveness Of Traditional TV Advertising To Decline

Pearson, parent company of the Financial Times, has acquired financial information company the Mergermarket Group for £101 million. Mergermarket’s customers include 29 of the world’s top 30 investment banks, 18 of the top 20 law firms and 25 of the top 30 private equity houses. Mergermarket was founded in 2000 and Pearson says that its… Continue reading Pearson Buys Mergermarket Group

Marketers should look to massively multiplayer online games (MMOG) if they are trying to target 18-34 year old males, according to a new Universal McCann report TrendMarker, Parallel Worlds. JupiterResearch estimates that MMOG’s generate revenues of $350 billion per year, occupying about nine hours a week for the average player, while most gamers are male… Continue reading Marketers Should Look To Online Games

Following the release of the latest RAJAR figures, GCap Media has seen its share price drop to a record low of 186.50p, falling 2.1% on last night’s closing price of 190.50p. Over £400 million has been wiped of GCap’s share price since it was created in May last year by the merger of Capital Radio… Continue reading GCap Share Price Falls Following RAJAR Audience Figures

Trinity Mirror’s profits have declined by 12.8% to £98.1 million in the first half of 2006, with the fall attributed to the weak advertising market. The publisher has called a review of its business to be completed by the end of the year, with some analysts saying that the review could lead to Trinity Mirror… Continue reading Trinity Mirror Review After Profits Fall

The Financial Times made £5 million profit in the first half of 2006, with advertising revenues up 11% and circulation up 5% in the same period. The figures were revealed in parent company Pearson’s interim results, with the publisher saying that the Financial Times is continuing to show good momentum. Sales were up 10% to… Continue reading Financial Times Makes £5 Million Profit

BSkyB’s annual revenues rose from £3.84 billion to £4.15 billion, as it added 77,000 new subscribers during the last quarter and 389,000 for the year, according to the broadcaster’s results for the year ending 30 June. The rise in subscriber numbers over the past financial year takes BSkyB to 8.18 million subscribers. The company’s expansion… Continue reading BSkyB’s Revenue And Subscriber Numbers Up

Digital set-top box shipments could exceed 200 million units worldwide by 2011, according to new forecasts from the business intelligence service IMS Research. According to the report, The Worldwide Market for Digital Set-Top Boxes & iDTVs – 2006 Edition, IMS suggests that the market for digital decoders is headed towards strong growth as satellite, cable… Continue reading Digital Set-Top Box Shipments Rising