Tuesday night saw the evergreen retired detectives of New Tricks prepare for the end, with last night’s instalment seeing the cold case team face their penultimate murder mystery.
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Full report available at:Mediatel Connected > Connected Surveys > Data
The UK’s desktop-only online population remained level in August 2015 with a total of 45.4 million individuals accessing the internet through PCs or laptops.
Channel 4 increased its revenue by 20.2% year-on-year to surpass £43.6m while ITV 1 was up 4.3% to almost £95.4m
TV ads, company websites, and promotional email have all witnessed a decline in trust amongst UK consumers over the last two years, whilst recommendations from friends remains the most credible.
Full report available at: Mediatel Individual Programme Data
After three weeks of grand old school opulence, plenty of awkward family relations and a lot of staff, last night brought a close to the short-lived but effective real-life drama of All Change at Longleat (9pm).
ISBA’s director of media & advertising, Bob Wootton, gives his views on the current top priorities for advertisers.
Quantcast’s Amit Kotecha argues that the adoption of programmatic will only be driven upwards if we do much more than just advance the methodologies surrounding execution.
It’s time for some ‘nudge’ thinking or choice architecture to help reframe the proposition to consumers, Dominic Mills believes
