A new poll by ComRes on behalf of the Whitehouse Company reveals that 40% of the UK oppose the current licence fee system and over a third are in favour of abolishing it completely.
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Have World Cup advertisers alienated a huge proportion of football fans by making ads that don’t engage women?
Monday saw TV viewers being treated to a second consecutive football-free day, with normality returning for a short while as the nation’s top soaps battled it out for ratings dominancy.
Can Global’s new radio advertising platform transform the opportunities available to brands within digital streaming? Jane Power, head of radio at the7stars, investigates
It is remarkable how much we have learned about human behaviour and its causes in the past decade, writes David Brennan – but what’s even more remarkable is how little we apply them to our own business.
Global sporting events and a recovery in recruitment advertising see upward revisions for Q2 adspend in the latest expenditure report from AA and Warc.
Pay TV subscribers are continuing to grow as providers embrace multi-screen services to offer subscribers more viewing options, according to informitv.
Out-of-home media company Kinetic has announced that it is making a number of changes to its senior planning team with immediate effect.
A new YouView study reveals the influence that Facebook and Twitter have on the nation’s TV viewing, and how Brits are using the platforms to discuss – and avoid talking about – their favourite shows.
This week Dominic Mills chews his way through a menu of advertising news, from Omnicom’s £30m Channel 5 exit, to marketing’s apparent identity crisis.