Unilever says it sees engaging with tech start-ups as the future of marketing – and is now backing seven new ventures in the UK and pairing them with its brands. Is this the start of something big? Dominic Mills finds out.
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4.6 million viewers tuned in to see the retail king learn that he was to become a single man again just in time for the third series.
Sources tell TechCrunch that the dongle will plug into the back of a TV via the HDMI port, but will also include support for streaming full PC game titles, meaning it could compete with consoles including the Xbox and PlayStation.
The volume of TV audience data available is growing fast, but advertisers and broadcasters are still struggling to utilise it effectively. Why? Sky IQ’s head of strategy and propositions, Liam Plowman, investigates.
On Thursday night BBC One brought the TV viewing nation a gentle reminder that no matter how tough a week you had, a better paid well-known celebrity probably had it worse than you.
The volume of TV audience data available is growing fast, but advertisers and broadcasters are still struggling to utilise it effectively. Why? Sky IQ’s head of strategy and propositions, Liam Plowman, investigates.
Alongside recommissions of Bad Education, Bluestone 42 and Some Girls, the channel will play host to a new six part comedy, 600 Days, which will focus on an “unlikely couple” that end up on the wrong side of the law.
Guardian.co.uk was the only online news platform to record any significant growth in February, while the MailOnline lost over half a million daily browsers.
A new report from ZenithOptimedia reveals that the advertising market is set to grow by 5.8% this year, supported largely by the UK’s economic growth, the World Cup, mobile technology and programmatic buying.
Wednesday night’s prime time selection revealed a nation obsessed with law enforcement as both BBC channels and ITV’s big draws were off the justice-serving variety.