The latest ABC release for the July to December 2013 period charts all the trends for the magazine market. Here, Newsline presents expert opinion and analysis from Carat and MediaCom.
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The latest ABC release for the July to December 2013 period charts all the trends for the print magazine market. Here is Newsline’s overview – with links to full articles for each market.
According to the latest consumer ABC release, the The Home Interest magazine market recorded a slight decline of -1.7% year on year (YoY)
The second half of 2013 saw a better performance for the women’s weeklies magazine market, with only a marginal decline of 0.6% recorded – compared with -6.6% for the January – June period.
The latest ABC Consumer results reveal that the TV Listings market was down -4.5% year on year (YoY).
Free magazines John Lewis Edition, ASOS.com and Stylist maintained the top three spots in the Women’s Lifestyle market for the July – December 2013 Consumer ABC results.
Free titles Shortlist and Sport once again easily secured the top two spots in the July – December 2013 Consumer ABC results, despite recording marginal decreases in average monthly circulation over the six months.