InMobi, the largest independent mobile advertising network, and Mobext, the mobile marketing network of Havas Digital, released the results of their global consumer research, The Role of Tablets in the Consumer Sales Journey, at an event in London this morning.
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BT’s wholesale fibre broadband service is now available to ten million premises across the UK. The company was due to pass that milestone by the end of 2012.
The top shows of Wednesday night offered an equal balance of scripted drama, ‘reality’ television & sport with Britain’s Got Talent securing 8.9m
2012 looks to be a repeat of 2011, with LCD growing at the expense of CRT and plasma, and developed market declines cancelling out emerging market growth, according to the latest NPD DisplaySearch Quarterly Advanced Global TV Shipment and Forecast Report.
Although TV sales in the first three months of the year dipped below two million for the first time since 2007, volume sales in April 2012 were up an impressive 15% on April 2011, according to latest figures from GfK.
A new study looking at the implementation of the European Commission’s Audiovisual Media Services directive has revealed that video-on-demand revenues in the European Union are growing, but currently account for less than 1% of total TV revenues, according to reports in Digital TV Europe.
Raymond Snoddy says ITV and RTL’s latest statements give testimony to the enduring power of free to air commercial television and show that the media world is working in the way it should in difficult times…
Digital consultancy Digital Tomorrow Today has announced the launch of BirdSong for Twitter, the first iteration of its social media insight platform, which provides brands and planners with social media data.
IMD, the media logistics specialist, has published an independent research paper outlining the shortcomings of current VoD advertising workflows and setting out its vision for helping the market as it grows. This follows a unique, in-depth review undertaken amongst major media owners, including Channel 5 and Sky.
Martin Galvin, director of agency sales at Specific Media, says we have a rich canvass when it comes to the possibilities around online video this summer…