Rhys McLachlan, business development director at Videology says digital sports specialist Perform has been grabbing headlines recently, but its smartest deal has not been given the recognition it deserves.
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Greg Grimmer continues to mix in celebrity circles as he joins a double gold medalist, national radio presenter, the editor of BBC 6 Music and several less-feted advertising folk to discuss radio’s place in today’s media mix.
Kantar Media TGI & Custom Marketing Executive, Alice Dunn discusses the findings and marketing implications of the Kony 2012 Invisible Children video campaign.
Most people in Britain with a connected TV actually lead a very disconnected TV existence, reveals newly released insight from Kantar Media’s futurePROOF study of consumer take up and usage of digital devices and media.
While The Apprentice on BBC One secured the night’s largest audience.
MTV is going to create subscription video-on-demand portals for some of its key shows, including Spongebob Squarepants, as its MTV OD portal moves into a full launch.
According to reports in the Guardian, nearly two million homes face disruption to their Freeview digital TV signal because of interference from the next generation of mobile services (4G) which could come online by the end of this year.
UK law firm Wiggin LLP and Entertainment Media Research have released a comprehensive survey report on consumer behaviour across many aspects of the UK media industry.
Blogging on InteractiveTV Today, Zachary Weiner, CEO of emerging TV consultancy CTV advertising and the co-founder of the Connected TV Marketing Association, looks at traditional TV budgets and the impact connected TV will have upon it.
Research consultancy Enders Analysis’ latest report is questioning the rationale behind Netflix’s global expansion strategy – based on the “belief that achievement of global scale will improve its bargaining power.”