In our latest Research Focus report, Future Foundation reveals that TV is still the main way for consumers to get their news, although the internet is catching up…It seems that old habits are hard to break, and in spite of the accelerated pace of internet usage and near ubiquitous nature of the medium, our research… Continue reading Future Foundation: When it comes to the latest news – TV is king
UKTV has signed a new multimillion-pound landmark deal that will give it access to almost 200 hours of Channel 4’s content.The two year deal, which will give UKTV’s newly rebranded channels access to programmes like Green Wing, will allow UKTV to minimise its reliance on BBC archive content and strengthen its position in the pay-TV… Continue reading UKTV signs new content deal with C4
The number of American children between ages two and 11 who go online totaled nearly 16 million in May 2009 and comprised 9.5% of the active internet-using universe in the US. According to data from Nielsen Online, there also has been a 63% increase since 2004 in the amount of time this group spends online.… Continue reading 16m American children online in May
Recommendations by personal acquaintances and opinions posted by consumers online are the most trusted forms of advertising globally, according to the latest Nielsen Global Online Consumer Survey. The Nielsen survey, of over 25,000 internet consumers from 50 countries, shows that nine in every ten internet consumers worldwide (90%) trust recommendations from people they know, while… Continue reading New research reveals most trusted forms of online advertising
TalkTalk has become the second internet service provider to drop targeted ad service Phorm this week.The loss of two of its key partners, which just leaves Virgin Media as a potential triallist of its controversial tracking technology Webwise, has seen Phorm’s shares plummet by more than 50%.Phorm released a statement announcing TalkTalk’s decision to terminate… Continue reading TalkTalk ends agreement with Phorm
Michael Jackson’s death continued to dominate the media world last night – the coverage of his star-studded memorial service in LA pulled in more than 6 million terrestrial viewers in the UK alone.BBC Two’s Michael Jackson’s Memorial Live, which was broadcast in place of its usual line-up of early evening shows including Eggheads and Bargain… Continue reading Overnights: Michael Jackson’s memorial watched by over 8 million
The Local Radio Company has been forced to announce job cuts as it confirms plans to close headquarters in High Wycombe.TLRC’s chief executive William Rogers confirmed plans to close the office yesterday and said that while, in some cases, the company hopes to deploy staff to other areas of the business, redundancies would also be… Continue reading The Local Radio Company to close HQ
Jon Mitchell, Spotify UK sales director, explains why audio advertising will become the norm online…On Spotify you’d be hard pushed to see our listeners providing us with passionate feedback on our display ads. There’s barely a tweet questioning the Vodafone skyscraper or the Ford leaderboard. Generally it’s the audio ads that get all the attention… Continue reading Big Audio Dynamite – The case for audio advertising online
ITN’s multimedia video production operation is set to supply branded video content to the Daily Mail and Mail on Sunday‘s website network Mail Online.The new partnership will see ITN On supply celebrity and lifestyle videos, branded news, business and showbiz news as well as film reviews and celebrity interviews to Mail Online.ITN On currently produces… Continue reading ITN to supply branded content to Mail Online
Reed Business Information is selling its B2B travel division, including magazines Travel Weekly and Travolution, to entrepreneur Clive Jacobs.He has agreed to buy the magazines and website Gazetteers.com, as well as associated online services and events, for an undisclosed sum.The former publishing director of Reed Business Information’s travel division, Simon Ferguson, will run the newly… Continue reading Reed Business Information sells B2B travel business
