BT Vision is set to introduce Sky Sports on its on-demand platform next year in a bid to bolster its paid-for content.BT Vision’s chief executive Marc Watson claims both Sky and BT will benefit from the deal, which will allow BT customers to access the full Sky Sports package – a step up from the… Continue reading BT Vision to broadcast Sky Sports
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Absolute Radio has signed British Gas as a new sponsor for the station’s Christian O’Connell breakfast show.The six month sponsorship deal will include British Gas branded pre-show trails across the station throughout the day, as well as in-show credits and features.To celebrate today’s launch, the Absolute website homepage will also have a British Gas “re-skin”… Continue reading British Gas to sponsor Absolute Radio
ITV is understood to be close to finalising a deal for Friends Reunited with internet entrepreneur Peter Dubens.Duben’s private equity firm Oakley Capital is in exclusive talks with ITV to agree a deal for around £15 million, a £160 million loss on the price the broadcaster paid for the site in 2005, according to the… Continue reading ITV to sell Friends Reunited at £160m loss
Profits at FT Publishing fell 40% in the first half of this year, with sales down 13%. FT Publishing is the newspaper and magazine division of Pearson and owns the Financial Times and has a 50% stake in the Economist. The division’s adjusted operating profit fell from £30 million in the first six months of… Continue reading FT publisher’s profits fall 40%
US advertisers continue to rely on a mix of media types, although print is clearly suffering, partly at the expense of internet and digital advertising, according to new research from LinkedIn and Harris Interactive. The majority of advertisers (92%) are now using internet advertising in their media campaigns compared with 88% that are using print,… Continue reading US advertisers continue to rely on different media types
Western Europe mobile local search ad revenues are forecast to reach €1.4 billion by 2013, according to BIA’s Kelsey Group. It predicts that mobile search advertising revenues in Western Europe will grow from €39 million in 2008 to €2.3 billion in 2013, representing a compound annual growth rate (CAGR) of 125.4%. Revenues for the local… Continue reading Western Europe mobile ad revenues forecast to increase
Publicis Groupe has reported an 8.6% fall in global organic revenue growth for the second quarter of 2009 and although it is forecasting a slow recovery from September it expects no positive growth until mid-2010. The first six months of the year saw organic revenue growth fall 6.6% year on year. Revenue for the period… Continue reading Publicis Groupe reports fall in global revenue growth
The total advertising sector in North America is expected to decline 10.2% in 2009 with the online advertising sector down 3.2%, according to a new forecast. The Strategy Analytics forecast also says that Central & Latin America is expected to be less affected by the global financial crisis than the developed world. Nevertheless, real GDP… Continue reading North American ad sector to fall 10%
Five has been forced to slash its programme budget by 25% this year as a result of the ongoing advertising downturn.The commercial broadcaster has reduced its budget to £165 million, down from £220 million last year, which is the biggest percentage fall of any broadcaster in the UK.However, Five’s newly reduced budget still sits above… Continue reading Five cuts its programme budget by 25%
BBC One’s New Tricks secured the highest ratings during the all-important prime time slot last night with more than 7 million peak viewers.The second episode of the new eight-part series attracted over 6.7 million average viewers and a impressive 28.7% audience share during the 9pm to 10pm slot, beating ITV1’s revamped Sunhill police drama to… Continue reading Overnights: New Tricks tops The ‘new-look’ Bill
