This analysis is comparing the weekly reach of the breakfast shows of the London stations and not the time slots. Heart 106.2 FM’s and Magic 105.4’s breakfast shows currently run from 6am-9am, while 95.8 Capital Radio’s runs from 6am-10am.Johnny Vaughan’s 95.8 Capital Radio breakfast show remained on top in Q3 2008, with a weekly reach… Continue reading Johnny Vaughan Is Number One In London
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RAJAR figures for the third quarter of 2008 show that the percentage of adults listening to the radio via their mobile phones has risen once again.According to RAJAR Q3 figures 12.7% now listen to the radio in this way, up from 12.2% in Q2. In Q3 2007 this figure was 9.2%.Listening to the radio via… Continue reading Good Quarter For Digital Radio
By 2013, 47% of European broadband subscriptions will use mobile networks and nearly a quarter of broadband-equipped sites will use mobile-only, according to a new forecast from Analysys Mason. The speed of take-up of broadband via mobile USB modems has surprised many in the fixed broadband business – and the early indications, said Analysys, are… Continue reading A Quarter Of Broadband Homes To Be Mobile-Only By 2013
Pearson, owner of the Financial Times, has reported an 11% year on year rise in total revenues for the first nine months of 2008. The group also enjoyed a 1% increase in advertising revenue over the same period, rising above the general downward trend that the newspaper sector has seen in its recent financial results.… Continue reading Pearson Enjoys Revenue Rise
US online ad prices declined overall this past year by 27%, according to new findings from online publishing service provider PubMatic. It also found that small sites continue to command better pricing for eCPMs, now at $0.61 on average in Q3, but that these price levels have been declining quarter-to-quarter in 2008. eCPMs for large… Continue reading US Online Ad Prices Decline
Attendees at MediaTel Group’s ‘Future of the Media Agency’ seminar this morning heard some powerful figures from the media world look at a potential advertising downturn and how long it could last.Mark Read, Strategy Director, of WPP felt that although 2009 will be a difficult year, it will not be as tough as in 2001,… Continue reading Agency Seminar Forecast: Tough Short-Term With Brighter Times Ahead
James Aitken, chairman and founder of IASH, is set to step down from his position in the New Year.Aitken, who founded the internet advertising trade house in 2005, said he feels he has achieved his goals at IASH and wants to concentrate on his own business interests now.He said: “I have accomplished my objectives of… Continue reading IASH Chairman Set To Step Down
The relative merits of creative, media and digital agencies was debated at this morning’s ‘Future of the Media Agency’ Seminar and how important each area is to a client.The panel of Nick Manning (Ebiquity), Mark Read (WPP), Paul Phillips (AAR), Greg Grimmer (Hurrell Dawson Moseley and Grimmer) and Nigel Morris (Isobar) agreed that it was… Continue reading Agency Seminar: Where The Power Lies In Agency World
Bauer Media has announced a multi-platform campaign for the Royal Air Force, through the Central Office of Information (COI), to promote and drive recruitment.The activity will run across Bauer Media’s multi-platform media brands including Zoo, heat, more!, Kerrang! The Box, Kiss, 4Music and Workmoose, Bauer Media’s recruitment website.The campaign is designed to promote the RAF’s… Continue reading Bauer Media Announces Multi-Platform Campaign For RAF
The FT Group’s parent company, Pearson, reported an 11% year on year rise in total revenues for the first nine months of 2008 in a trading update today.The group also enjoyed a 1% increase in advertising revenue over the same period, rising above the general downward trend that the newspaper sector has seen in its… Continue reading FT Group Reports 11% YoY Revenue Rise
