A High Court judge yesterday requested more time to consider whether Kelvin MacKenzie’s multimillion pound law suit against RAJAR should proceed to trial next year.RAJAR had been hoping that His Honour Mr Justice Lloyd would strike out MacKenzie’s claims that alleged flaws in the radio rating’s body’s research have caused his flagship talkSPORT radio station… Continue reading Judge Reserves Decision Over RAJAR Court Case
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This year’s Media Research Group conference in Madrid kicked off yesterday, with a retrospective look at the progress made in its 40 year history before the podium was opened to three days of research presentations from some of the industry’s most respected figures.Delivering a rather rose-tinted presentation on the Group’s achievements, Neil Shepherd-Smith, the MRG’s… Continue reading Media Research Group Conference Kicks Off In Madrid
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Richard Desmond is understood to be considering radical plans to relaunch the Daily Express as a national free-sheet, in an attempt to boost flagging circulation figures.Reports suggest the chairman of Express Newspapers has asked Christian Toksvig, the company’s international operations director and expert on the free-sheet market, to investigate the viability of the move.The Daily… Continue reading Desmond Ponders Relaunching Express As Free-Sheet
Advertisers need to work harder at building emotional elements into their campaigns in order to succeed against rivals, according to Kevin Dundas, chief executive of Saatchi & Saatchi.Speaking at the Media Research Group conference in Madrid, Dundas claimed that “brands are over”, pointing to the increased quality of today’s products making advertising on a particular… Continue reading Dundas Spreads The Love At MRG Conference
Paris based advertising group, Havas, has built on the success it achieved during the first half of this year, as third quarter organic revenue outstripped previous quarters to grow by 2.1%. The period from July to September has been the strongest for the group so far this year, as revenues grew to ₏338 million, providing… Continue reading Havas Organic Revenue Spurred On By Europe
Rupert Murdoch’s News Corporation has posted an 18% increase in the first quarter of 2005, as profits jumped to $761 million year-on-year. The strong profit growth was fuelled by a 4% increase in revenue, which was spurred by double digit earning gains in television, cable, newspapers, magazines and supplements. During a telephone conference for reports… Continue reading ‘Another Record Year’ Expected From News Corp
Advertising agency, Publicis Groupe, has reported nearly a 5% increase in organic revenue during the third quarter of this year, as ‘signs of recovery were confirmed in Europe’, which outstripped growth in North America during the period. Revenue from July to September reached ₏932 million year-on-year, as organic revenue grew 4.8%, taking total revenue for… Continue reading Publicis ‘Confident & Cautious’ After Organic Growth Of 5%
Wireless Group was seen in focus yesterday with shares rising by 2% to close at 76˝p after chief executive Kelvin MacKenzie was accused of talking ‘hot air’ in the press and of using his law suit against radio ratings body RAJAR to court publicity.RAJAR’s barristers claimed that MacKenzies’s motives for taking the company to the… Continue reading Sharewatch: Wireless Group Rises As Court Battle Begins
Viacom Brand Solutions has signed up Mattel’s Scrabble to sponsor repeats of Frasier on both the Paramount Comedy and Parmount Comedy 2 channels the run up to Christmas.The deal will see credits for Scrabble, created by Ogilvy & Mather, feature on all episodes of the hit American sitcom from early November for six weeks. The… Continue reading Scrabble To Sponsor Frasier On Paramount Comedy
