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The Incorporated Society of British Advertisers is urging media regulator Ofcom to rethink controversial plans to amend the alcohol advertising codes, claiming the current proposals are “highly prescriptive” and unclear”.In its submission to Ofcom’s public consultation on new codes for broadcast television advertising, ISBA claims that the new regulatory framework could seriously restrict the freedom… Continue reading ISBA Urges Ofcom To Rethink Drinks Marketing Crackdown

The Wireless Group has today announced that operating profits have grown by 108% to over £1.1 million during the first six months of this year, driven by the ‘storming’ success of its flagship station national speech station talkSPORT.Along with today’s interim results, plans were unveiled for a new talkSPORT Sky television channel, which will aim… Continue reading Wireless Revenues Driven By Success Of talkSPORT

The Independent‘s recent transition from broadsheet to compact tabloid has helped push post-tax profits at its parent group, Independent News & Media, up by over 42% to €68.1 million during the first six months of this year.From January to June 2003, operating profit at the Irish-based company has grown by over 25% to €129 million,… Continue reading Record Results Push Independent’s Profits Up 42%

Holland and Barrett’s Healthy magazine, published by River Publishing, has announced unexpectedly high sales for its September/October issue, bucking the current trend of decline amongst health titles and forcing the publisher to reprint the issue to cope with demand.The reprint will add 50,000 copies to the rapidly declining stocks of the title, which is forecast… Continue reading Healthy Magazine Bucks Trend With Reprint

Virgin Radio has secured Sky TV as the exclusive sponsor of its high-profile Pete & Geoff breakfast show as part of an extensive brand marketing campaign to be launched the satellite broadcaster later this autumn.The deal, which builds on the an existing eleven year relationship between the two brands, includes full show credits and promotional… Continue reading Virgin Reaches For The Sky With Breakfast Sponsorship

ITV saw its average weekly share of viewing in all homes drop by 3.3% points year on year during August to below the crucial 20% mark as the success of the BBC’s Olympic coverage took its toll on the UK’s largest commercial broadcaster.Analysis of the latest viewing figures from BARB reveal a disappointing period for… Continue reading Digital Television Round-Up – August 2004

Speculation surrounded SMG yesterday, as murmurs amongst city traders suggested that ITV has approached the company and is considering a purchase of its television assets.The rumours served to drive SMG’s share price up significantly, rising by 5.05% to close at 104p. The speculation was sparked by a comment made last week by the UK’s largest… Continue reading Sharewatch: SMG Soars Following ITV Purchase Speculation

The Guardian lost more than a quarter of its overall readership in the twelve months to June as the new tabloid incarnation of the Independent went from strength to strength in the broadsheet sector.The latest NRS national newspaper figures for the six months to June show that the Guardian saw its readership decline by 25.7%… Continue reading NRS National Newspaper Round-Up – June 2004

class=”article”>Ongoing technological developments are blurring the boundaries between different types of media with television, radio and the internet continually coming closer together. However, convergence also means more choice for consumers who are being faced with an ever increasing range of media opportunities, Mike Sainsbury, the man behind the forthcoming 2004 European Television and Radio Symposiums,… Continue reading NewsLine Column: Convergence Or Divergence?

Advertisers continued to return to television, national newspapers and outdoor in the second quarter of this year as the economic recovery gathered steam.The latest figures from the Advertising Association show that total UK adspend rose by a solid 5.7% year on year to just under £3.7 billion, as confidence slowly returned to the industry and… Continue reading UK Adspend Shows Solid Growth In Second Quarter