Multichannel television now reaches more than half of UK homes, according to the most recent figures from the Independent Television Commission (now incorporated into the communications regulator Ofcom).The Q3 2003 report, released just before Christmas, shows that multichannel TV is now received by 51.2% of all homes, up from 49.8% in Q2. The penetration of… Continue reading Multi-Channel Television Statistics Q3 2003
Multichannel television now reaches more than half of UK homes, according to the most recent figures from the Independent Television Commission (now incorporated into the communications regulator.The Q3 2003 report, released just before Christmas, shows that multichannel TV is now received by 51.2% of all homes, up from 49.8% in Q2.The penetration of digital television… Continue reading Multi-Channel Television Statistics Q3 2003
ISBA is calling on press advertisers to demand ‘verification of appearance’ following estimates that more than £550 million worth of newspaper and magazine ads do not appear as booked.The industry body’s Press Action Group has issued a special guidance note arguing that proof of appearance is a basic requirement that should be available on demand… Continue reading ISBA Urges Advertisers To Demand Proof Of Appearance
News International’s decision to follow in The Independent‘s footsteps with the launch of a tabloid edition of The Times appears to be proving successful. The latest ABC circulation figures for December show that the move helped boost circulation at the paper by 2.3% month on month to 636,331.The compact version of The Times hit the… Continue reading ABC National Newspaper Round-Up – December 2003
Hachette Filipacchi has poached IPC’s Rita Lewis to become publishing director of its flagship women’s titles, Red and B.Lewis, who takes up the positive with immediate effect, will assume responsibility for driving forward the Red brand as it attempta to increase its circulation and looks to expoit opertunites in foreign markets.She will also work with… Continue reading Hachette Poaches IPC’s Lewis For Key Publishing Role
Encouraging sales of magazines should enable Future Network, the international publisher, to post an increase in revenues for 2003, the company said today.Future stated that trading patterns had remained positive in the final months of the year and annual turnover is expected to exceed that for 2002 by 11%.In a statement today, the group said:… Continue reading Future Network Stays On Track With Trading Update
Granada Enterprises has secured Learndirect to extend its sponsorship of ITV1’s This Morning to include a new interactive service being launched to enhance the daytime entertainment programme.From next Wednesday, This Morning viewers will be able to access a new interactive zone allowing them access to a range of information including featured recipes, celebrity gossip and… Continue reading This Morning Secures Sponsor For New Interactive Zone
News International’s decision to follow in The Independent‘s footsteps with the launch of a tabloid edition of The Times appears to be proving successful. The latest ABC circulation figures for December show that the move helped boost circulation at the paper by 2.3% month on month to 636,331.The compact version of The Times hit the… Continue reading Tabloid Launch Boosts Circulation At The Times
The Government is facing significant opposition to its plans to switch off the analogue television signal by the end of the decade with more than one in ten householders refusing to join the digital revolution.New research carried out by the Generics Group warns that Culture Secretary, Tessa Jowell, risks angering millions of viewers when she… Continue reading Government Faces Backlash Against Analogue Switch-Off
Associated Newspaper-owned Metro UK has formed a partnership with Swedish-based Metro International to offer advertising opportunities to brands looking to target commuters across Europe.The joint sales initiative, thought to be the first of its kind, covers free-sheet newspapers in twelve European countries and lets advertisers reach a combined daily audience of around 10.4 million consumers.A… Continue reading Free-Sheet Publishers Combine For Advertising Deal
